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Topline

E102: Why Sales Hiring Fails and How to Fix It

Mar 30, 2025
Ben Tagoe, CEO of Objective Management Group, brings his expertise in sales talent assessments to the discussion. He reveals why so many sales hires fail, emphasizing the importance of fundamental selling skills and the right mindset. Ben outlines how science can refine the hiring process, reducing costly mistakes. The conversation also tackles high turnover rates and the need for tailored assessments based on unique organizational contexts. He stresses the emotional and financial impacts of hiring challenges on companies, particularly in today’s economic landscape.
01:09:48

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Sales skills assessments are vital in determining the capabilities and mindsets of potential hires, reducing costly turnover rates.
  • Objective Management Group utilizes a unique partnership distribution model, minimizing overhead while expanding access to their sales assessments worldwide.

Deep dives

The Importance of Sales Assessments

Sales skills assessments are crucial tools that help measure both the capabilities and mindsets of potential sales hires. They provide valuable insights into whether sales personnel possess the necessary skills for success in their roles. Traditional hiring processes may rely heavily on intuition and charisma, which can lead to poor hiring decisions. Effective assessments can help organizations reduce turnover rates and ultimately save costs associated with bad hires.

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