This week is our first episode of our social media series!
We are joined back by the brilliant, Ben Leonard, to share his experience starting and scaling brands and what social media channels you should be focusing on in 2023.
Ben & Nick cover how to work out where your target audience is, cutting through the noise, creating social content ideas, how to attribute revenue to social, and much more!
Key Takeaways: 0:00 Intro 1:25 About Ben 3:38 The social media channels brands should consider in 2023 7:04 How to work out where you target audience is 9:35 How to increase customer engagement 23:15 How to streamline the process 26:29 Cutting through the noise on social media 33:00 How to attribute revenue to social 40:20 How to create social content ideas
