INTERVIEW: Jennifer Goggin on building Startle, a tech studio that bridges the gap between research and impactful companies.

1

Introduction

00:00 • 2min

2

How Did You Get Here?

02:16 • 3min

3

How Do You Evaluate an Idea?

05:01 • 2min

4

The Food and Agriculture Industry Are Not as Fast as Other Sectors

07:22 • 3min

5

What Are Some of the Things That You Did at Farmers Webb?

10:33 • 2min

6

How to Get Your Hands Dirty in an Industry?

12:31 • 2min

7

How Did You Come in With a Different Idea?

14:25 • 4min

8

What Are You Looking for in a Technical Innovation?

17:58 • 3min

9

Is There a Personalized Diet for Diabetes?

20:42 • 3min

10

Are You Looking for a Customer Segment Within the Personalized Nutrition Space?

23:55 • 2min

11

Personalized Nutrition

25:58 • 2min

12

Startle, How Did You Land on This Model?

28:03 • 2min

13

Are You Focused on Building Brands?

30:06 • 3min

14

How Did You Decide What to Prioritize Early On?

32:41 • 2min

15

Plant Base Proteins

34:35 • 2min

16

The Impossible Wapper - Is This Really Healthy?

36:23 • 2min

17

Are You a Venture Catalist?

38:29 • 2min

18

The Last Thing I Want to Talk About Is the Wer.

40:28 • 3min

19

Is There a World Where Restaurants Are Not That Rough?

43:20 • 3min

20

Are You a Good Founder?

46:37 • 3min