Are You Focused on Building Brands?

I think it's dangerous sometimes to start with te product and then look like you don't want to invent a problem for a products, right? But i do think exposing yourself to those ideas and those that scientific process and all the really coal things that are happening can be really inspirational. Can just help keep your mind sharp, and it might spur thoughts that you could then look into the problem. So maybe you come across some technology that's really coal, and youare interested in it,. Then you start digging into what this might solve, and make sure that there is a problem there to be solved, and then you could, you know, take that technology run with it.