LTB Podcast

Jean-Claude Vacassin: What Separates The Successful vs The Struggling PT Facilities (Repost)

Aug 16, 2021

47:50

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Episode notes

Introduction

2min

How W10 Has Changed Over the Years

3min

The Cost of a Gym

2min

The Importance of Experience in Gym Sales

2min

The Importance of Quality Service in a Personal Training Facility

2min

How to Start a Gym Business

4min

The Importance of Teamwork in One-Trainers

2min

The Importance of Onsite Visits for Gym Owners

4min

The Mixed Side of Gyms in the IPA

3min

10.

The Importance of Service Standards in Personal Training

3min

11.

The Importance of Quality in Fitness

6min

12.

How to Fix a Gym That's Not Working

2min

13.

How W10 Pricing Has Changed Over the Years

2min

14.

The Importance of Staffing

2min

15.

The Importance of Personal Branding

2min

16.

The Importance of Sharing Core Values

2min

17.

The Importance of Personal Fit in the Recruitment Process

3min

18.

How to Start a Gym Business as a Personal Trainer

4min

Stuart welcomes back on Jean-Claude Vacassin from the International Fitness Business Alliance (IFBA) and W10 Gym in London to chat about common issues gym owners face, what to do if you're struggling as a facility owner and how he thinks about staffing and pricing.

Topics Covered:

How involved is he in the day-to-day running of W10 nowadays?
What separates great gyms from average gyms?
If you're struggling as a facility owner, where should you start?
He's been running the IFBA since 2016, what's been some of the big things he's learnt in that time about helping gym owners?
What he has learnt from visiting many gyms for on-site visits?
Have you seen many gyms fail? Why do you think happens?
Does he think it's harder now as a facility owner?
When you go to do an on-site audit, what you look for/ typically spot that are some easy fixes?
How to think about up setting up your pricing?
How he thinks about staffing.