The Importance of Service Standards in Personal Training

Gym ownership is not about personal training. It's a given that your training is going to be good. Your judge done everything else around the periphery. No amount, you know, I don't care how technically good you think your squats are. If your gym facility does not look the part, you're always going to struggle. Because ultimately, you're not going to be able to charge what you should be charging.

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