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The Importance of Onsite Visits for Gym Owners
Onsite visits are one of the best things you probably offer at the IFBA. We get on site to see the member gyms because it gives us context. A, we can see where their gym is at in terms of that's it, the feel, the energy and start-off. It also gives us an idea of the local market, because all local markets are going to be different. To ask somebody for a 12 month commitment to joining gym, you need to be bloody good.