122 - Deep Dive: Pricing Creativity

1

Introduction

00:00 • 3min

2

Is There a Need for Variety in Your Business?

02:50 • 3min

3

Do You Know What's Behind Every Door?

05:37 • 2min

4

Do You Want to Specialize When You're Young?

07:43 • 5min

5

How to Talk About Money?

12:49 • 2min

6

Don't Be Stressed Out by Money Conversations

15:08 • 2min

7

Canadians Are More Polite Than Caales

17:07 • 5min

8

How Do You Measure the Success You Are Promising?

21:42 • 2min

9

What Are the Safe Guarantees?

24:02 • 3min

10

The Future Prodcast

27:14 • 3min

11

You Get Paid for What You Do

30:03 • 5min

12

The Two Levels of Success

35:09 • 3min

13

How Do I Estimate the Value Created for a Client?

37:45 • 3min

14

How to Anchor Against Guaranteed Value

40:18 • 4min

15

Having a Value Conversation With a Bureaucrat?

44:05 • 2min

16

Is There a Limitation in the Value Base Conversation?

46:03 • 4min

17

The Biggest Risk in Value Base Pricing

49:52 • 3min

18

The Wind Without Pitching Manifesto and Pricing Creativity

52:35 • 6min

19

You Get Better With Time, Just Charge More Per Hour

58:24 • 3min

20

Is There an Ethical Level of Profit Beyond That?

01:01:17 • 3min

21

Value Base Pricing

01:04:41 • 2min

22

Do You Over Deliver?

01:06:38 • 3min

23

You'll Get Over That Tooha

01:09:19 • 2min

24

Is There a Great Time to Be Running Your Own Creative Practice?

01:11:00 • 3min

25

You Don't Coach Anymore?

01:14:29 • 2min

26

How to Get in Touch With Blair

01:16:55 • 4min

122 - Deep Dive: Pricing Creativity — with Blair Enns