Unpacking the Digital Shelf Driving the Digital Flywheel at Target, with David Glaza, Founder & CEO of Retail Media Agency DIGITS
Oct 17, 2022
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12
Introduction
00:00 • 3min
Target's Digital Business Is Still Localized
02:52 • 2min
How Target Capitalized on COVID's Success
04:28 • 2min
How to Win at Target Digital
06:10 • 3min
Target's Target Scorecarding Strategy
09:10 • 5min
How to Optimize Your Digital Shelf for Target Customers
14:20 • 6min
The Rise of Openness in Retail Media
20:06 • 2min
The Future of Retail Media
22:12 • 2min
How Target Can Stand Out Outside of the Private Labels That Exist
24:06 • 4min
How to Measure and Track Your KPIs to Reach Success
28:13 • 4min
How to Be a Successful Brand in 2023
31:56 • 2min
The Importance of Target in E-Commerce
34:16 • 2min