

9. You Are Not the User: How the the False Consensus Effect Can Lead Good Design Astray (feat. Alita Joyce, UX Specialist at NN/g)
18 snips Apr 2, 2021
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Test Your Assumptions
- Document your assumptions about user behavior.
- Test these assumptions through user research, as users often behave unexpectedly.
The Square Hole Video
- A viral video showed people putting different shaped blocks into a square hole, defying expectations.
- This highlights how users can surprise designers with their unexpected behavior.
You Are Not the User
- The "You are not the user" mantra reminds designers not to project their own behaviors onto users.
- This is backed by the false-consensus effect, where people assume others share their beliefs and actions.