Beyond Influential

#169 Leanne Perice on Managing Influencers, Negotiating Brand Deals & How Top Content Creators are Monetizing

Nov 2, 2021
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1
Introduction
00:00 • 3min
2
How Did You Get Your Foot Wet as a Manager?
03:03 • 2min
3
The Evolution of Influencers
04:55 • 2min
4
Is There a Beauty in Being a Manager?
07:24 • 2min
5
What's the Difference Between a Manager and an Agent?
09:07 • 2min
6
How Many Clients Do You Have?
11:23 • 2min
7
How Do You Work With Celebrity Clients?
13:08 • 2min
8
How Do You Keep It All Organized?
14:43 • 2min
9
How Do You Decide if You Reach Out to Influencers?
17:05 • 3min
10
Equity Deals
19:42 • 2min
11
Do You Have Contracts With Your Clients?
21:24 • 2min
12
Monotization
23:13 • 3min
13
Making by All Podcast - What Are Your Clients?
25:59 • 2min
14
Is There a Difference Between Brands and Influencers?
27:32 • 2min
15
How Do You Negotiate for a Client?
29:16 • 4min
16
How Long Will a Brand Last For?
33:17 • 2min
17
Are You Getting Longer Term Deals?
35:11 • 3min
18
Keeping Up With the Industry News
37:48 • 3min
19
Getting a Week or Two Ahead of Your Content
40:45 • 2min
20
You Can Use It for Anything
42:55 • 2min
21
Burn Out and Protecting Your Creators Space
45:16 • 2min
22
Is It Time to Just Shut It Off?
47:25 • 2min
23
What's Your Vision Coming Up?
48:57 • 2min
24
Is There a Vision for the Business?
50:57 • 2min
25
Making by All - What's Happening Behind the Scenes?
52:44 • 2min