3min chapter

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#169 Leanne Perice on Managing Influencers, Negotiating Brand Deals & How Top Content Creators are Monetizing

Beyond Influential

CHAPTER

Monotization

Every platform does offer monotization. It's really important to understand the different monetiation features on each, you know, across the whole ecosystem. And then in terms of equity and looking outside of just the traditional ways of like a pay for play, there's so many opportunities. So i think it's really like declaring what are nis for each client ad and saying, ok, how did we do? How did we make this happen?"

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