2min chapter

Beyond Influential cover image

#169 Leanne Perice on Managing Influencers, Negotiating Brand Deals & How Top Content Creators are Monetizing

Beyond Influential

CHAPTER

Is There a Difference Between Brands and Influencers?

The crater economy is just, there so many verticals within it. So i think you really need to figure out re you fall and then figure out what what you offer, what you can offer to a ram end. There's a whole division of panies that that pay four c p m. And we simply just don't work on that metric. Like for creators who haven't engaged a audience, who you don't make money off of every sale or every download or every play,. That's just an adon for what we do.

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