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How I Built This with Guy Raz

Southwest Airlines: Herb Kelleher

Nov 21, 2016
33:45

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Southwest Airlines faced legal battles with competitors to establish itself in the industry.
  • Southwest Airlines prioritized profitability and efficiency in its operational strategies.

Deep dives

Herb Kelleher's Path to Founding Southwest Airlines

Herb Kelleher embarked on the journey to establish Southwest Airlines after a client, Roland King, proposed the idea inspired by Pacific Southwest. Initially skeptical, Kelleher researched the viability in Texas for intra-state flights given its large regions. Setting up with a grounded knowledge of airlines, Kelleher's lack of experience provided a fresh perspective, allowing Southwest to break away from traditional airline operational models.

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