3min chapter

How I Built This with Guy Raz cover image

Southwest Airlines: Herb Kelleher

How I Built This with Guy Raz

CHAPTER

Was the Airline Industry Profitable at the Time?

Southwest Airlines was founded in 1967 by Richard Ralen and his wife. The airline industry at the time wasn't notably profitable, he says. But there was a huge untapped market for flying out of Texas, Southwest's founder says.

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