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Southwest Airlines: Herb Kelleher

How I Built This with Guy Raz

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The Story of Herb Keller Herb and Southwest Airlines

Herb Keller is best known as the founder of Southwest Airlines. He was living in San Antonio, Texas, where he had started his own law firm. One day one of Herb's clients called him up and said, hey, I heard about this airline that flies only in California. And Roland came to me with the idea of setting up a similar operation in Texas.

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