The Mindset Mentor

Give More & Get More w/ John Ruhlin

Nov 8, 2019
John Ruhlin, author of the bestselling book "Giftology," is a gift-giving expert who redefines the purpose of gifting in business. He shares transformative insights on how generosity can enhance sales and foster meaningful relationships. John also discusses the importance of mentorship, taking risks, and leveraging personal strengths in business. He emphasizes thoughtful gifting as a powerful tool for building loyalty and trust, offering practical tips for creating impactful gifts that resonate with clients.
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ANECDOTE

Cutco Beginnings

  • John Ruhlin initially joined Cutco to fund his medical school education, exceeding expectations by becoming the top sales representative.
  • A pivotal moment occurred when a client's generous approach to gifting shifted Ruhlin's focus from product sales to relationship building.
ANECDOTE

Winning Cameron Herold's Mentorship

  • To gain Cameron Herold's mentorship, Ruhlin gifted him $7,000 worth of Brooks Brothers clothing, leading to a valuable relationship.
  • Herold reciprocated, paying for the clothes and providing Ruhlin with speaking opportunities and endorsements.
INSIGHT

Learning from Cameron Herold

  • Cameron Herold taught Ruhlin the importance of systems, outsourcing, and hiring people better than oneself.
  • This approach frees up time and allows for focusing on strengths, enabling better delegation and growth.
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