AdExchanger

Meet The Digital Marketer Who Spent Two Years Working For The FTC

May 2, 2023

58:09

Creator website

AI Chapters

Episode notes

Introduction

2min

How to Be a Successful Ad Tech Professional

5min

The Career of a Subject Matter Expert at the Federal Trade Commission

3min

The FTC's Leadership in Advertising and Marketing

2min

The Change in the FTC's Office of Technology

3min

The Demand for Knowledge in the Ad Tech World

2min

The Risks of Third-Party Pixels

3min

The FTC's Action on Health Data

2min

How Does the FTC Perceive AdTech?

3min

10.

How AdExchanger's Technology Is Supporting Podcast Advertising

2min

11.

How to Enable Data Privacy Practices From Inside Out

3min

12.

How to Simplify the Complex World of Privacy and Regulation

4min

13.

How to Build Trust With People if You've Lost Trust

4min

14.

The Importance of Privacy Regulations

5min

15.

The Failure of Self-Regulation in the Online Advertising Industry

4min

16.

The ANPRM and the Online Advertising Industry

2min

17.

The FTC's Anti-Advertising Policy

5min

18.

How to Survive in a Tough Climate

3min

Raashee Gupta Erry spent most of her career in the digital marketing industry at agencies and brands, including Essence and Volkswagen US. Then she took a job explaining ad tech to the Federal Trade Commission. “There’s a wind of change happening,” Gupta says.