How to Simplify the Complex World of Privacy and Regulation

One is simplifying the complex world of privacy and regulation so that marketers, advertisers can confidently plan and know that what they are thinking about doing is going to comply. And secondly, helping them operationalize privacy internally because we have to accept the fact that the privacy and marketing are always that are friction Because they are two separate pieces of the puzzle. So really we work agnostically with companies and they can range from as I said, different consumer brands to consumer platforms to agencies.