Adspend with Ash Melwani and Rabah Rahil

EP 12 - The Playbook To Scale High-Spending Ad Accounts, Unconventional Ways To Increase AOV, and More

Jun 6, 2022

53:48

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Highlights

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Episode notes

Are You Still Seeing Volatility?

05:56

Are Exclusions Helping With Retention?

01:51

Is There a Correlation Between Retention and Exclusions?

04:49

Introduction

2min

Are You Still Seeing Volatility?

6min

Is There a Difference Between a Bundle and a Single Product?

3min

Creating a Super Engaged List

3min

Is That a Rid Teaet?

2min

What's the Difference Between a Single and a Three Bundle?

2min

How to Get People Into Subscriptions

6min

The v C Back Companies - What's Girle's Fun?

3min

I'm the Shootiest Marketer Alive.

2min

10.

Scaling

4min

11.

The Crave Campaign - The Building Block of a Really Profitable Campaign

3min

12.

How to Get the Most Out of a Manual Bidding Campaign?

4min

13.

Is Exclusions Better Than Targeting?

2min

14.

Are Exclusions Helping With Retention?

2min

15.

Is There a Correlation Between Retention and Exclusions?

5min

16.

Is There More Doors or Wheels in the World?

2min

17.

Amosgial, I'm a Good Fit

2min

18.

Youraccount - You're on the Bird Atat Well.

2min

Today, we welcome an ecommerce powerhouse to the show: Jordan Menard. Jordan is the founder of Motif Digital, where he helps top brands acquire customers.

On this ep. we're diving into scaling high spending accounts (the rules change at high budgets!), how to increase your AOV, and more.

Fantastic episode.

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Follow Jordan on Twitter - https://twitter.com/jordanrmenard

Follow Rabah on Twitter - https://twitter.com/rabahrahil

See you next Monday at 9AM EST 👋

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