

284 - MUST LISTEN: Reflections on Building a Digitally-Native Company | Lochhead on Marketing
May 13, 2022
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21
Introduction
00:00 • 2min
Beta B Companies Are Not Adapting to That Reality
02:04 • 5min
Attracting and Retaining the Right People
06:46 • 2min
The Native Digital War
09:09 • 6min
Goldman Sacks CEO David Solomon
15:00 • 4min
Digital First and Distributed First?
19:24 • 5min
You Don't Venture Back Topd Your v C. Incredible New Start Up
24:41 • 3min
Corporate Offsights Are Not About Training and Information Sharing
28:07 • 4min
Are You a Fucking Ceo?
32:26 • 2min
The Reach and Frequency Game Is Not Working Anymore
33:57 • 6min
Is There a New Analyst Firm?
39:44 • 5min
Is There a New Strategy?
44:39 • 3min
Why Do Them Not Do What You Have Done?
47:35 • 5min
Building a High Growth Company on Sustainable Unit Economics
52:18 • 1min
What's the Marketing Contribution to Revenue?
53:38 • 5min
What's the Difference Between Quanti Qualitative and Quanti Quantitative?
58:34 • 3min
I Don't Want Any Cack on Me, but That's a Whole Other Conversation
01:01:14 • 2min
What You Get When You Put That Field On
01:03:41 • 4min
Is There a Market Cap Destroyment?
01:07:54 • 2min
How to Get Conviction in Your Point of View
01:10:14 • 3min
The Difference Between Zalinsky Musk and Your Average Wonker
01:13:06 • 5min