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Mid-Career Shift Into Coaching
- Ben Day started coaching mid-career while still racing and built his business gradually from helping friends to a full-time practice.
- He transitioned smoothly into full-time coaching in 2014 because he'd already been coaching for six years.
Coaching Is Relationship Work
- Coaching is primarily about understanding the person and building a deep relationship, not just delivering training plans.
- You must diagnose the athlete's performance puzzle and address the lowest-hanging fruit first.
Build A Team With Experience And Curiosity
- Hire or mentor coaches with pro experience who can think independently and communicate diligently.
- Encourage continual learning and let coaches apply their own touch while following sound processes.