Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12
Introduction
00:00 • 5min
The Culture of Cynicism and Distrust in Design
05:25 • 5min
The Voice: A Guide to Building Trust in a Company
10:36 • 3min
The Importance of Having a Unique Voice
13:11 • 6min
How to Create a Consistent Voice Over Time
18:55 • 3min
How Much Should You Write?
22:17 • 3min
The Importance of Trust in Design
25:07 • 2min
The Importance of Vulnerability in User Experience Design
27:28 • 5min
The Importance of Public Accountability
32:35 • 2min
The Importance of Brand Loyalty
34:17 • 2min
The Importance of Personality in Brand Design
36:22 • 3min
The Future of Brand Arrogance
39:31 • 2min