325 - Revisiting Your In-Person Event Strategy with Nick Bennett

1

Introduction

00:00 • 4min

2

How to Build a Customer Relationship With Your Target Audience

03:31 • 2min

3

Micro Events Are the Way to Go

05:10 • 2min

4

A B M and Field Marketing Are Capturing Demand?

07:11 • 2min

5

What's the Difference Between Events and Field Marketing?

09:21 • 3min

6

What's Your Marketing Hot Take?

12:10 • 4min

7

Is Your Marketing Team Comped Less Than Your Sales Team?

15:57 • 2min

8

Is Your Self Reported Attribution Don't Work?

17:40 • 2min

9

Is There a Measurement Gap?

20:01 • 2min

10

Is There a Difference Between Marketing and Selling?

22:07 • 2min

11

Is There a Role That Needs to Be Created?

23:59 • 2min

12

Aren't You a Sales Rap?

25:29 • 2min

13

Using Gifting or Direct Mail Into an Outbound Strategy?

27:13 • 4min

14

Outbound Versus Inbound?

30:47 • 2min

15

The Missing Part in an Outbound Strategy?

32:30 • 3min

16

The State of the Man Jen Podcast

35:32 • 2min