
325 - Revisiting Your In-Person Event Strategy with Nick Bennett
GTM Live
00:00
A B M and Field Marketing Are Capturing Demand?
The goal of field marketing is to create elevated experiences for your prospects. So many people just want to focus on getting leads into the top of the funnel, as market et through events. You are capturing that demand that was created by your demand gent team at the top and bottom of the funnel.
Transcript
Play full episode