The Content Cocktail Hour Podcasting is Your Next Demand Gen Secret Weapon with Fatima Zaidi of Quill & CoHost
Jun 30, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11
Introduction
00:00 • 2min
The Proliferation of Podcasts and B2B Marketing
01:41 • 3min
The Challenges of Launching a Podcast
05:06 • 2min
The Importance of Discoverability in Podcasting
07:01 • 2min
The Importance of Podcasting for Brands
08:56 • 3min
How to Position Podcasts to Important Internal Stakeholders
12:02 • 4min
How Podcasting Can Support Demand Generation Efforts
15:39 • 3min
The Power of Podcasting for Brand Awareness and Engagement
18:54 • 2min
How to Measure Your Podcast's Return on Investment
20:38 • 2min
How to Use Podcasting Effectively
22:46 • 2min
How to Be a Successful Podcast Influencer
25:11 • 2min