

Ep. 21: Special Edition Buyer & Seller Ep 7-figure deal at IBM with Ewing Gillaspy and Tito Bohrt
Jan 8, 2024
Experienced buyer Ewing Gillaspy and AltiSales CEO Tito Bohrt discuss their 7-figure deal at IBM. They cover topics such as vendor competition, reducing risk in business deals, demonstrating product value, key moments in the buying process, and lessons on customer satisfaction and competition in business.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
From Business Messaging to Procurement: A Journey into the Tech Industry
01:55 • 9min
Choosing Between Sales Loft and Outreach for a BDR Team
10:32 • 2min
Reducing Risk in a Business Deal
12:39 • 17min
Demonstrating Product Value and Securing Funding at IBM
29:55 • 3min
Key Moments in the Buying Process
33:18 • 14min
Lessons on customer satisfaction, value, and competition in business
47:20 • 4min