How the Deal was Done | Deal Stories Podcast cover image

Ep. 21: Special Edition Buyer & Seller Ep 7-figure deal at IBM with Ewing Gillaspy and Tito Bohrt

How the Deal was Done | Deal Stories Podcast

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Key Moments in the Buying Process

This chapter discusses the importance of identifying pain in organizations, choosing the right vendor, and the strategy of pricing. It also touches on the process of determining the number of teams needed for meetings and the significance of key moments in the selling process.

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