#6583

Mentioned in 10 episodes

Gap Selling

Book •

Mentioned by

Mentioned in 10 episodes

Mentioned by

Nick Cegelski

as a book that provides valuable insights into sales techniques.

#434 - Fancy Discovery Questions Don’t Work (Ask These Qs Instead) | Keenan

Recommended by

Armand Farrokh

as a mid-market enterprise discovery book.

#469 - Everything You’ve Wanted to Learn From a Sales Leader in 30 Minutes | Leadership Q&A

Mentioned by

Sam Jacobs

and hosts as

Keenan

's bestselling book that reframed modern selling around the buyer's problem.

How To Make Your ARR 20% More Valuable To Investors | Keenan, CEO @ A Sales Growth Company

Recommandé par

Dan Elkaïm

comme un livre classique ayant influencé sa vision de la vente.

🤖 "L'IA va remplacer 80% des SDR en 2025 ?"

Recommended by

Kent Depwe

as a helpful resource for sales and persuasion techniques in recruitment.

From Rookie to $1M Recruiter by 25: Kent Depwe’s Playbook for 7-Figure Success

Recommandé par Basile comme un ouvrage majeur pour comprendre la vente consultative, le diagnostic des problèmes et la triangulation appliquée aux prospects.

"Vendez-moi ce stylo" : je DÉBUNKE (définitivement) ce mythe !

Mentioned by

Keenan

as his selling framework and book that defines problem-centric sales methodology.

Gap Selling: Why Price Depends on the Problem You Solve with Keenan

Mentioned by

Darren Lee

as a core sales framework he and his team use for discovery and closing.

Ultimate Guide to Scale Your Online Business (3+ Hour Free Course)

Recommandé par

Dan Elkaïm

comme « sa bible » que tous les sales devraient lire pour améliorer leur approche commerciale.

#194 Dan Elkaïm, CEO et cofondateur de Topo. Repenser la prospection B2B avec des agents IA.

Mentioned by

Jay Nathan

while discussing Keenan’s argument that playbooks should guide outcomes without forcing identical sales approaches.

EP031: The Segmentation Grid Behind Every CS Strategy

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