

#1815
Mentioned in 14 episodes
Misbehaving
The Making of Behavioral Economics
Book • 2015
In 'Misbehaving: The Making of Behavioral Economics,' Richard H. Thaler recounts his journey in challenging traditional economic theories that assume humans are rational actors.
The book chronicles the evolution of behavioral economics, a field that integrates psychology and economics to understand how people actually make decisions.
Thaler discusses various behavioral concepts such as endowment effects, mental accounting, and self-control issues, using anecdotes and empirical studies to illustrate these points.
The book also delves into Thaler's personal struggles and successes in establishing behavioral economics as a recognized field, including his work with institutions like the British tax collection agency and his battles with traditional economic thinking.
The book chronicles the evolution of behavioral economics, a field that integrates psychology and economics to understand how people actually make decisions.
Thaler discusses various behavioral concepts such as endowment effects, mental accounting, and self-control issues, using anecdotes and empirical studies to illustrate these points.
The book also delves into Thaler's personal struggles and successes in establishing behavioral economics as a recognized field, including his work with institutions like the British tax collection agency and his battles with traditional economic thinking.
Mentioned by





















Mentioned in 14 episodes
Mentioned by 

as part of the behavioral science canon.


Rory Sutherland

693 snips
How To Influence People: Marketing Secrets Behind The World’s Biggest Brands - Rory Sutherland
Mentioned by 

while discussing learning and feedback in the context of Richard Thaler's work.


Annie Duke

405 snips
#37 Annie Duke: Getting Better by Being Wrong
Recommended by 

for its insights into irrational human decision-making.


Michelle Pokrass

234 snips
From API to AGI: Structured Outputs, OpenAI API platform and O1 Q&A — with Michelle Pokrass & OpenAI Devrel + Strawberry team
Recommended by 

as a great introduction to behavioral economics.


Benjamin Lauzier

182 snips
How marketplaces win: Liquidity, growth levers, quality, and more | Benjamin Lauzier (Lyft, Thumbtack, Reforge)
Mentioned as the inventor of the concept of the econ.

40 snips
Interview: Rory Sutherland, author of Alchemy, on why irrational ideas work
Mentioned by 

in the context of behavioral economics and how it impacted his investment approach.


Barry Ritholtz

35 snips
Barry Ritholtz: ‘How Not to Invest’
Mentioned by 

in the context of loss aversion and closing mental accounts.


Annie Duke

35 snips
Making Smarter Decisions and Knowing When to Walk Away with Annie Duke
Mentionné par ![undefined]()

en référence aux prix Nobel qui ont influencé la finance comportementale.

Bertrand Lamielle

30 snips
#277 - ChatGPT vs CGP : qui gère le mieux votre argent ? - Stéphane Torrens
Mentioned by 

in a study about auctioning a signed copy of his book and a tote bag.


Ayelet Fishbach

30 snips
GET IT DONE: How the Science of Motivation Can Help You Achieve Your Goals
Mentioned by Stephen Dubner as one of Thaler's books.

23 snips
EXTRA: People Aren’t Dumb. The World Is Hard. (Update)
Mentioned by 

as one of the canonical books in behavioral science.


Connor Joyce

20 snips
Why Focusing on User Outcomes (Not Outputs) Is the Future of Product Development
Mentioned by ![undefined]()

as his book detailing the development of behavioral economics.

Richard Thaler

Richard Thaler | Nudge
Mentioned by ![undefined]()

as one of the authors featured in the library's behavioral finance collection.

Helen Williams

EP 39: Shelf Life #4 (with Ray Perman)
Mentioned by 

as ![undefined]()

's semi-autobiographical book detailing the development of behavioral economics.


Steve Levitt

Richard Thaler

58. Why Is Richard Thaler Such a ****ing Optimist?
Mentioned by ![undefined]()

when discussing experiments on price increases and fairness.

Richard Schott

How Everlane have harnessed the principle of fairness to grow their brand
Mentioned by ![undefined]()

as a book that provides insight into how people think about money.

Hunter Williams

Saturday Morning Coffee With Hunter and Taylor | 7/26/25
Mentioned by Richard Thaler in the podcast as a book he authored.

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