#2215
Mentioned in 20 episodes

Propaganda

Book • 2004
In 'Propaganda,' Edward Bernays lays out his vision for using propaganda to influence various aspects of society, including government, politics, art, science, and education.

The book discusses the 'conscious and intelligent manipulation of the organized habits and opinions of the masses' as an essential element in democratic society.

Bernays argues that this manipulation is carried out by an 'invisible government' of professional propagandists who shape public thoughts, values, and responses.

The book explores the psychological and social science basis of propaganda and its application in different fields, highlighting its potential for both beneficial and detrimental uses.

Mentioned by

Mentioned in 20 episodes

Mentioned by Sam Parr as a book documenting many of the marketing stories discussed in the podcast.
305 snips
3 Killer Businesses Hidden in Plain Sight
Mentioned by Naomi Oreskes as the author of "Propaganda" and a key figure in shaping public opinion.
64 snips
Lifting the Curtain on Climate Denial — Naomi Oreskes — Cleaning Up Redux
Mentioned by Russell Brunson as the author of the book, taking Freud’s work and using it for mass persuasion.
63 snips
Build A Mind So Strong That Hard Things Become Easy I EP 78
Mentioned by Candace Owens in relation to his work in propaganda and public relations.
43 snips
Farewell Show: LIVE With Ian Carroll | Candace Ep 183
Mentioned by the speaker after a question from the interviewer about Edward Bernays
40 snips
Barbara Stiegler : S’adapter à une société malade ?
Mentioned by James Lindsay to explain the inextricable link between technological civilization and propaganda.
28 snips
Agitation and Propaganda: The Battlespace of the 21st Century
Mentioned by Chris Ramsay in relation to the history of propaganda and its influence on marketing.
18 snips
Hijacking UFOs, Psyops & Psionic Assets | Chris Ramsay of Area 52 | Mind Meld 426
Mentioned by Chris Haughton in relation to his work in public relations and propaganda.
18 snips
The History of Information, with Chris Haughton
Mentioned by Guy Swann as a book that includes a statement about those who manipulate society constituting an invisible government.
16 snips
Read_885 The Great Taking [P4]
Mentioned by Daniel Prince in relation to Netflix's CEO and the manipulation of public opinion.
14 snips
Bitcoin, Music And The Cultural Revolution. @longy528 @aarondornhair #505
Mentioned by Russell Brunson as the first book ever written on mass persuasion for marketers and salespeople.
The Psychology of “Propaganda” Influence That Every Marketer Needs to Know | #Marketing - Ep. 46
Mentioned by Russell Brunson as the first person that discovered and started talking about unconscious, subconscious from the therapy angle.
Matt Gray & Russell Brunson: Rewiring Your Subconscious for Business Breakthroughs | #Marketing - Ep. 47
Erwähnt von Florian Skrabal im Zusammenhang mit Propaganda-Techniken und der Manipulation öffentlicher Meinung
Propaganda – der Kampf um die Wahrheit
Recommended by Nate Belmar as a fantastic book or audiobook that gives a structure to creating scenarios and illusions.
E098 - The Biohacking Routine That (Quickly) Changed My Life | Nate Belmar
Mentioned by Tim Wu as a famous figure who wrote about the success of propaganda being applied to the needs of business
Tim Wu and Madeleine Brand | The Attention Merchants: The Epic Scramble to Get Inside Our Heads
Mentioned by Alisha Conlin-Hurd as the book that made her realize the importance of understanding human behavior for marketing.
From $0 to $500K in 8 Months: How to Scale Your Agency Fast! | Alisha Conlin-hurd | #19

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app