The Startup Owner's Manual

This book provides a detailed guide for startup founders, walking them through the Customer Development process from initial idea to a fully functioning business.

It emphasizes the importance of validating hypotheses, understanding customer needs, and iterating based on real-world feedback.

The book includes over 100 charts, graphs, and diagrams, as well as 77 valuable checklists to help drive the company toward profitability.

It covers key steps such as Customer Discovery, Customer Validation, Customer Creation, and Company Building, and advocates for a lean approach to building startups.