#3490
Mentioned in 8 episodes
Get Different
Marketing That Can't Be Ignored!
Book • 2021
In 'Get Different: Marketing That Can't Be Ignored!
', Mike Michalowicz offers a proven method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales.
The book emphasizes that 'different is better' and provides a simple, doable system based on three critical questions: Does it differentiate?
Does it attract? Does it direct?
This approach is illustrated with actionable insights and stories of real-life entrepreneurs, making it a game-changer for businesses struggling to stand out in the market.
', Mike Michalowicz offers a proven method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales.
The book emphasizes that 'different is better' and provides a simple, doable system based on three critical questions: Does it differentiate?
Does it attract? Does it direct?
This approach is illustrated with actionable insights and stories of real-life entrepreneurs, making it a game-changer for businesses struggling to stand out in the market.
Mentioned by
Mentioned in 8 episodes
Mentioned by Jordan Peterson as his latest book, exploring sex differences in humans, chimpanzees, and bonobos.
98 snips
269. The Biology of Good and Evil | Frans de Waal
Recommandé par ![undefined]()
Antoine Freysz
61 snips
#324 - Antoine Freysz - Kerala Ventures - Masterclass recrutement : la méthode pour s’entourer des meilleurs
Recommended by 
Tommy Mello
53 snips
The Intersection of Technology and Marketing in Business with Jim Leslie
Mentioned by Jordan Peterson when discussing his conversation with Franz De Waal.
48 snips
262. Beyond Order: Montreal Lecture | Jonathan Pageau
Mentioned by 
Adam Lane Smith
29 snips
2092: How to Cultivate Amazing Relationships With Adam Lane Smith
Mentionné par 
Louis Grenier
23 snips
La différenciation par le Branding - Avec Louis Grenier - S02E07
Mentioned by 
Sean M. Carroll
14 snips
194 | Frans de Waal on Culture and Gender in Primates
Mentioned by 
Scott Barry Kaufman
Frans de Waal || Gender Through the Eyes of a Primatologist
Mentioned by 
Mike Michalowicz
Writing About Painful Experiences
Mentioned by 
Mike Michalowicz
Mike Michalowicz On Wisdom For Entrepreneurs And Making Business Simple
Mentioned by
Mike Michalowicz
Planning the Year Ahead
Mentioned by ![undefined]()
Benji Carlson
125. Which Fire Should I Put Out Next? - Mike Michalowicz
Authored by 
Youngme Moon
Strategy Session: When not to blitzscale, how to persuade your board to let you slow down, and: Are you in a Glengarry Glen Ross market? w/questions from Endeavor and co-host Youngme Moon of HBS
Mentioned by Lucy Cook in relation to bonobo social structures.
The Patriarchs: Angela Saini on the Roots of Gendered Oppression
Mentioned by ![undefined]()
Benji Carlson
125. Which Fire Should I Put Out Next? - Mike Michalowicz
