Creator Playbooks

Charlie Light is an entrepreneur and the man behind the finance meme account John W Rich on Twitter. He has grown a following of 140k+ on the platform which has quickly developed into a booming content agency. In this episode we get into Charlie's plans to take his agency from $40k/month to $100k/month and how this all started as a bit of fun at the start of COVID. You can find Charlie: https://twitter.com/charliewrich https://twitter.com/Cokedupoptions You can find Callum: https://mobile.twitter.com/McdonnellCallum

Gabriel Nussbaum is an entrepreneur and TikTok creator. He has grown a following of 1million+ on the platform in the finance niche. In this episode we get into Gabriel's journey as a content creator, how he cracked the TikTok algorithm, brand deals and his future plans. You can find Gabriel: https://www.tiktok.com/@gabriel.nussbaum https://www.instagram.com/gabrielinussbaum/ You can find Callum: https://mobile.twitter.com/McdonnellCallum https://www.tiktok.com/@heycallum

Danny Buck, CEO of CRAFTD London, shares how he built a £20M+ brand in 3 years, focusing on deal structuring, customer experience, personalized products for influencers like Conor McGregor, prioritizing profitability over revenue, mental fitness strategies, investing in wine for financial freedom.