
Founder's Journal
Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.
Latest episodes

Sep 20, 2023 • 30min
Why Coffee Chats Have Energized My Ideas
The podcast discusses the progress towards achieving product market fit for Storyarb, the importance of coffee chats, lessons from India's startup culture and payment system, exploring regulatory capture, Kevin Ryan's approach to entrepreneurship, and the differences between B2B and B2C creators.

Sep 18, 2023 • 20min
This Tragedy to Triumph Story is Why I’m an Entrepreneur
Scott Weir, a teacher turned entrepreneur, shares his inspiring journey from homelessness to building a successful workflow consulting agency. This episode explores the power of desperation as a motivating force, the challenges faced by individuals, and the impact of entrepreneurship in improving financial situations.

Sep 15, 2023 • 19min
8 Businesses I'm Bullish On
In this podcast, the host shares various interesting business ideas, including a workflow agency, sales as a service, sales enablement, public speaking school, tech addiction recovery, combating phone addiction, and an innovative approach to language learning through a text group membership service.

Sep 13, 2023 • 16min
Why the Paradox of Success Still Haunts Me
Alex Lieberman discusses the Paradox of Success, financial anxiety despite success, and strategies to stay grounded. The podcast explores the motivations and anxieties about money and how striving for success can actually deprive you of freedom.

Sep 12, 2023 • 29min
An Investor’s Briefing
The podcast explores the current economic and financial landscape, including market volatility and inflation. It provides strategies for navigating an inflationary environment and managing investments. The importance of careful consideration and research before making investment decisions is highlighted. The characteristics and risks of S&P 500 index and Treasury securities are discussed.

Sep 11, 2023 • 17min
Where I Go For Startup Ideas
The podcast discusses finding startup ideas through identifying market size and demand. Edge City is introduced as a method for generating ideas, with mental health as an example. The concept of 'puddles' and 'oceans' is explained for identifying good startup ideas. The podcast also explores using edge city to reverse the decline of mental health through research and understanding niche markets.

Sep 8, 2023 • 20min
How Short Term Pain Can Bring Long Term Success
In this episode, Alex Lieberman discusses the relationship between pleasure and pain, and how it affects our decision-making. He explores short-term pain for long-term success using examples like cold plunges and the Wim Hof method. He also warns of short-term pleasure traps and provides tips for turning them into manageable pains. Finally, he emphasizes the importance of embracing short-term manageable pain for long-term success and personal growth.

7 snips
Sep 6, 2023 • 24min
5 Steps to Building a Better Internet Audience
In this podcast, Alex Lieberman explores the importance of building an internet audience and developing a content strategy. He discusses identifying topics, picking an audience, defining content goals, and choosing platforms to build a monetized audience. He also shares tips on creating engaging content with psychological triggers and tactics.

Sep 4, 2023 • 24min
The Difference Between Demand and Product Market Fit
Entrepreneur and co-host, Alex Lieberman, talks about the difference between demand and product market fit, the age of overreaction to trending products, the expectation of moving fast in business, the challenges of every business, the importance of having the right reference point when hiring, and the value of discipline.

12 snips
Sep 1, 2023 • 29min
Why I Lost Motivation After Selling Morning Brew
In this episode, Alex Lieberman answers burning questions about balancing brand building with profits, testing new business ideas, choosing to be a chairman, ultimate goals with Storyarb, and changing motivation after selling Morning Brew.
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