The Growth Assistant: From Zero to $10 Million Run Rate in 2.5 Years

Growth Assistant is a portfolio company co-founded by Jesse Pooji and has experienced remarkable growth, reaching a $10 million run rate in just two and a half years. The company provides offshore digital marketing talent to brands and agencies, helping them meet the high demand for skilled professionals in the industry. With over 350 employees in the Philippines and more than 100 customers, Growth Assistant offers growth, design, and outreach assistance for tasks such as campaign management, ad optimization, email marketing, and influencer outreach. Pooji and his co-founder, Adrian Schwagers, have built a strong and trusting partnership, leveraging their complementary skills and deep ownership of the business. The company's ideal customer profile includes fast-growing startups, e-commerce businesses with over $10 million in revenue, and agencies with over 25 employees. Growth Assistant has primarily acquired customers through Twitter, referrals, and Pooji's network, and their revenue for this month is expected to reach $900,000. Pooji emphasizes the importance of identifying product-market fit, trusting your team, and being agile in taking action.