Theory and Practice

Hi everyone! I'm back this week with a Spotlight highlighting Laura McKinney, Founder & CEO of Stratabrand. Stratabrand is a branding firm that uses a fusion of techniques from strategic planning, public relations, marketing, and self-introspection. We had so much fun talking about Laura's upbringing, how she found her first clients with no connections and no work experience and why she recommend every person begins a habit of 'dreamstorming.' Enjoy! -- Topics Discussed: How being rejected from jobs influenced Laura’s entrepreneurial journey How Laura got her first clients with no connections and no work experience Why entrepreneurship has helped Laura overcome perfectionist tendencies Laura’s tips for developing your personal brand The amazing habit that has helped Laura create her dream life & more! Laura's recos: Record Stores Pinterest Play: How it Shapes the Brain, Opens the Imagination, and Invigorates the Soul by Stuart Brown -- Connect with Laura: Learn More about Stratabrand here. IG: @stratabrand_ & @lauramckinney13 -- Connect with me: Learn more about ⁠Theory & Practice⁠. IG - ⁠⁠⁠⁠⁠@theoryxpractice_⁠⁠⁠ & ⁠⁠⁠@anacordera⁠⁠⁠ Tik Tok - ⁠⁠⁠⁠⁠@theorynpractice⁠⁠⁠⁠⁠

Hi everyone! I'm back with a very special episode. Satya Doyle Byock joins us this week to discuss her book, Quarterlife: The Search for Self in Early Adulthood. Satya is a psychotherapist and author focused on early adulthood. I read Quarterlife last year and loved it so much that I had to have her on the podcast. P.S. We're all super busy and do not always have time to read all the books on our lists. Zero worries -- I published a TL;DR episode on Quarterlife for the Book of the Month series! Check it out here. -- Topics Discussed: Intro to Satya’s story The definition of a ‘Quarterlifer’ Satya’s Quarterlife era & how it influenced the rest of her life The two types of Quarterlifers: Meaning types and Stability types The four pillars of the Quarterlife Development Pillar 1: Separate — Why it’s important to separate your identity from that of your parents’ Pillar 2: Listen — Allocate time to connect to yourself Pillar 3: Build — Build healthy habits and remove what’s not working Pillar 4: Integrate — Bring it all together and manifest who you really are Satya’s advice for Quarterlifers & more! Satya's recos: Overcast Podcast App Walks in nature The Birth of Pleasure by Carol Gilligan -- Connect with Satya: Learn More - https://satyabyock.com/ Sign up for Satya's newsletter - https://satyadoylebyock.substack.com/ Buy Quarterlife: The Search for Self in Early Adulthood IG - @satyabyock -- Connect with me: Learn more about ⁠Theory & Practice⁠ here IG - ⁠⁠⁠⁠⁠@theoryxpractice_⁠⁠⁠ & ⁠⁠⁠@anacordera⁠⁠⁠ Tik Tok - ⁠⁠⁠⁠⁠@theorynpractice⁠⁠⁠⁠⁠ -- Thanks so much for listening!

This week’s episode is about self-awareness. What is it? Why is it important? How can you become more self-aware? What habits help cultivate self-awareness? — Journal Prompts to Cultivate Self-Awareness: How do I feel today? Why? What made me feel excited? What made me feel drained? Who are the people that made me feel excited/drained? What does it say about our relationship? — Resources Mentioned: Dr. Alexandra Solomon on relational self-awareness  Study highlighting the importance of self-reflection — My RLR (Reading, Listening To, Recommending): Reading: Care of the Soul: A Guide to Cultivating Depth and Sacredness in Everyday Life by Thomas Moore. Listening To: Relaxing Spanish Guitar Spotify playlist. Recommending: Vacation! Go take that PTO. — Thanks so much for listening! <3 Learn more about Theory & Practice: ⁠⁠https://www.theorynpractice.com/⁠⁠ IG - @theoryxpractice_ Tik Tok - ⁠⁠@theorynpractice⁠⁠ Follow me on Instagram: @anacordera

[VIDEO STARTS AT 1:25] Hi guys -- For this week's episode, I interviewed my therapist, Kerrie! I've been seeing Kerrie for five years and have grown so much from my therapy journey. Therapy can be an intimidating topic for a lot of us. In this episode, Kerrie shares her tips for finding a therapist and how to think about your therapy journey. This week's conversation is in honor of Mental Health Awareness Month. -- Topics Discussed: Kerrie’s path of Self-Discovery: From social worker to therapist How disassociating her identity from her career helped her change paths Opening up her own private practice and then evolving it into a group practice Listen to yourself and trust the process Realize the power of questions How our society and societal standards and expectations have created an anxious generation How our multifaceted identities AND cultural expectations affect the work in therapy  Remember: therapy is not a quick fix solution Tips for finding a therapist & more! Kerrie's recos: Kindle App The Class by Taryn Toomey Marianne Williamson Dr. Alexandra Solomon's Podcast, Reimagining Love Esther Perel, top psychotherapist on relationships Terrence Real's book, Us: Getting Past You & Me to Build a More Loving Relationship -- Connect with A Good Place Therapy: Learn More - https://www.agoodplacetherapy.com/ IG - @a_goodplace -- Connect with me: Learn more about ⁠Theory & Practice⁠ here IG - ⁠⁠⁠⁠⁠@theoryxpractice_⁠⁠⁠ & ⁠⁠⁠@anacordera⁠⁠⁠ Tik Tok - ⁠⁠⁠⁠⁠@theorynpractice⁠⁠⁠⁠⁠ -- Thanks so much for listening!

Discover three powerful mantras to reclaim your power in the face of challenges and hardships. Dive into the importance of self-worth and personal growth while exploring recommended reads and podcasts. Learn to empower yourself through choice, reaction control, and motivational mantras for personal growth.

Welcome to the second edition of theT&P series: Book Reports! Every month, I share the TL;DR of some of my fave books to help guide you on your self-discovery journey. This edition is all about Quarterlife: The Search for Self in Early Adulthood by Satya Doyle Byock. Quarterlife is a beautifully written read that defines two archetypes for those of us in our "Quarterlife" era: the Meaning Type searching for Stability and the Stability Type searching for Meaning. In this book, Byock takes the reader through the four pillars of Quarterlife development: Separate, Listen, Build and Integrate. She argues these pillars can bring more Meaning and Stability and help us become more whole. You can download the FREE Theory & Practice reflection guide with journal prompts and quotes from the book HERE. -- Episode Notes: - What I'm Reading, Listening To & Recommending - Recap of the Theory & Practice and The Girls Club Flower Bouquet Event in NYC - Download the FREE reflection guide as you read Quarterlife - Key Takeaways from Quarterlife -- Links: - What I'm Reading: Most People Won't Essay - What I'm Listening To: Good Life Project Podcast: What Deeply Connected Couples Don't Do - What I'm Recommending: Supergoop! sunscreen - Quarterlife: The Search for Self in Early Adulthood by Satya Doyle Byock -- Thanks so much for listening!! <3 Learn more about Theory & Practice: ⁠https://www.theorynpractice.com/⁠ IG - ⁠@theoryandpracticewellness⁠ Tik Tok - ⁠@theorynpractice⁠ Follow me on Instagram: @anacordera

Hi friends! Today’s conversation is the second episode in honor of sustainability and Earth Day. I chatted with my good friend and fellow Latina, Cindy Castro, founder & CEO of sustainable fashion line Cindy Castro New York! I learned so much from this conversation and I hope you do too. P.S. -- Stay tuned for the end. We inspected the labels of my clothing items to see what they were made out of. Disclaimer: PLASTIC... Yikes. -- Topics Discussed: How Cindy's job loss led her to create her own fashion line Cindy's financial journey as a fashion designer Understanding the cost of fashion Why Cindy Castro New York is focused on sustainability The importance of thinking about WHO makes your living and whether they’re making a living out of it What circular fashion is Cindy's saying "buy less, buy better" Cindy’s story: From Ecuador to the USA Why community and family has always been integral to Cindy’s WHY Cindy’s tips for young fashion designers  Why you shouldn't be afraid to ask for help A mini rapid-fire section of "What are Ana's clothing made of?" & more! Cindy's recos: Look at your clothing labels Latina to Latina Podcast Business of Fashion -- Connect with Cindy: Learn More about Cindy Castro New York IG: @cindycastro_nyc Tik Tok: @cindycastronewyork -- Connect with me: Learn more about ⁠Theory & Practice⁠. IG - ⁠⁠⁠⁠⁠@theoryxpractice_⁠⁠⁠ & ⁠⁠⁠@anacordera⁠⁠⁠ Tik Tok - ⁠⁠⁠⁠⁠@theorynpractice⁠⁠⁠⁠⁠ -- Thanks so much for listening! <3

Hi everyone! Today’s conversation is in honor of sustainability with Earth Day coming up! I’m thrilled to be joined by Katie Diasti, the Founder & CEO of Viv, a good-for-you and good-for-the-planet period care brand. Katie is a friend whose path I admire. I think you will too. Enjoy! -- Topics Discussed: How Ana and Katie met The story of Viv: From Class Project to Physical Product  Why Katie turned down a corporate job offer Why founders should have mental resilience and some delusion  The sustainability aspect of Viv Why period care is like skincare The future of sustainability and consumer goods How Katie takes care of herself Why you should pursue plan A not plan B Katie’s view of self-discovery & more! Katie’s recos: Journaling Audiobooks Eli Rallo’s book, I Didn’t Know I Needed This Aavia: Hormone tracker app Alexis Barber & the Too Smart for This Podcast -- Connect with Katie & Viv: Learn More about Viv! Check out the Viv 2023 Impact Report. Find a store that sells Viv products near you! IG: ⁠@katiediasti & @vivforyourv Tik Tok: @vivforyourv -- Connect with me! Learn more about Theory & Practice! IG - ⁠⁠⁠⁠@theoryxpractice_⁠⁠ & ⁠⁠@anacordera⁠⁠ Tik Tok - ⁠⁠⁠⁠@theorynpractice⁠⁠⁠⁠ -- Thanks so much for listening! <3

I'm back this week with a solo episode! This week, I’m share my RLR (what I’m reading, listening to and recommending). I also explain the concept of a Quarterly Personal Review, its benefits and how to conduct a QPR for yourself. More details below! — My RLR: Reading: Mymorningroutine.com Listening To: Anxiety vs. Stress: How To Tell the Difference by the Anxiety Coach Podcast Recommending: A good night of sleep! — The three sections of a Quarterly Personal Review are: 1) Your Word of the Year or your North Star Ask yourself these three questions:  Have I honored this word, North Star or Intention in Q1? Why or Why not? In what areas of my life has it been easier to honor this word? In what areas of my life has it been harder to honor this word? 2) The Pillars of Your Life Define the pillars of your life Look at the key metrics of the pillars of your life 3) An Action Plan for the Next Quarter Ask yourself these questions: What did I learn from this past quarter? What worked? What didn’t work? How can I show up with [your word of the year] in this new quarter? What will enable me to show up with [your word of the year] this quarter? — Thanks so much for listening!! <3 Learn more about Theory & Practice: ⁠https://www.theorynpractice.com/⁠ IG - ⁠@theoryandpracticewellness⁠ Tik Tok - ⁠@theorynpractice⁠ Follow me on Instagram: @anacordera

This week, I am joined by Andrea Popova, the CEO of CPGD, the consumer packaged goods directory & weekly newsletter that curates resources and content for brand builders! -- Topics Discussed: Andrea's background (professional & personal) grew What CPGD is The path that led her to CPGD The importance of thinking about your childhood interests Andrea’s performance & acting background About STFU, Andrea’s agency Going back to a 9-5 after being full-time with her side hustle The joy of working a corporate life while building your side hustle How Andrea thinks of innovation & bringing new ideas to CPGD How she balances her day Andrea’s advice for anyone starting to post online The value of the internet: increase your surface area of luck The story of how Andrea got put in touch with the CPGD founder Andrea’s POV of the future of the CPG industry  & more! -- Andrea's recommendations: - 4AM Skin - Beeya Wellness - Inito Fertility Tracker (Hormone Tracking App) - @indieCPG Ana's recommendation: - Phoebe Lovatt, journalist & entrepreneur -- Connect with Andrea & CPGD: CPGD: ⁠https://www.cpgd.xyz/ STFU: Sign up for the CPGD newsletter: https://www.cpgd.xyz/subscribe IG: @andiepopova & @cpgd.xyz -- Connect with me! Check out Theory & Practice: ⁠⁠⁠https://www.theorynpractice.com/⁠⁠⁠ IG - ⁠⁠⁠@theoryxpractice_⁠ & ⁠@anacordera⁠ Tik Tok - ⁠⁠⁠@theorynpractice⁠⁠⁠ -- Thank you for listening!! <3