

Reside Platform Podcast
Reside Platform
Welcome to Reside Platform Podcast! Join us as we discuss all things real estate and business related. As four entrepreneurs who own real estate companies in tech, investors, real estate, and management, and eight-figure coaching companies, we offer unique insights and expertise on the latest trends and news in the industry. From marketing strategies to client acquisition, we share our experiences and tips on how to succeed in the competitive world of real estate. We also explore current events and trends that impact us all, providing valuable insights and actionable advice for listeners. Join us for engaging conversations and practical advice on how to thrive in the fast-paced world of real estate and business.
Episodes
Mentioned books

Nov 6, 2023 • 19min
Ep 33 | You’ve Lost Everything, and You’re Starting Your Team Over From Scratch...
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/ ________________________ In this mini-episode, co-founders of Reside Platform Suneet Agarwal and Nick McLean, sit down to discuss the idea that:“You’ve lost everything, and you’re starting your team over from scratch. Your goal is to make $1 Million as quickly as possible and you’ve got $10,000 to your name. How would you do it?”Suneet and Nick dive DEEP and put themselves into that headspace that they are truly starting from scratch. What would they do in this scenario? They discuss the importance of mentors and just showing up, and they break down the things that you should spend the $10k on.Watch this mini episode now to learn from their expertise, especially if this concept resonates with you!_________________________ Don't forget to subscribe! - - - @resideplatform ________________________ VIDEO CONTENTS: 00:00 Introduction01:00 Starting Over, What Do You Do?05:40 The Importance of Mentors 08:42 SHOW UP!14:40 What To Spend Your Money On_______________________

Nov 1, 2023 • 27min
Ep 30 | EMERGENCY PODCAST | National Association of Realtors Lawsuit: Buyer Agent Commission Trial
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/ ________________________ In this episode, co-founders of Reside Platform, Nick McLean, Suneet Agarwal, And Preston Guyton, sit down to discuss the NAR Lawsuit.On Tuesday October 31, 2023 A federal jury ruled that the National Association of Realtors and several large brokerages had conspired to artificially inflate the commissions paid to real estate agents. The damages of this lawsuit work out to over 7 billion dollars, $1.78B in damages and a possible $5.38B in treble damages to come.Preston, Suneet, and Nick talks through the Lawsuit and and implication that it will have on the Real Estate Industry moving forward. Although this suit seems like a win, the plaintiffs are only walking away with $2,000 and the real winners are the attorneys. The guys also discuss the Department of Justice and their thoughts on the lawsuit, as they want to do away with buyer commissions. Suneet, Nick, and Preston also talk about what affect this will have in the political landscape since NAR is the #1 lobbier in 2022 (having spent $84 million). Finally, they talk through their thoughts and advice for both team leaders and agents to ensure they are doing their due diligence and avoid any legal repercussions moving forward.Make sure to watch this episode and share with others in the Real Estate space!_________________________ Don't forget to subscribe! - - - @resideplatform ________________________ VIDEO CONTENTS: 00:00 Introduction01:09 Breaking Down the Lawsuit & Implications Moving Forward06:00 The D.O.J. and the N.A.R. Lawsuit09:10 Changes in the Real Estate and Mortgage Industries10:53 What Does a Team Leader Do Now?15:30 Advice for Agents19:50 The Collusion Aspect _______________________Show Notes:Follow Preston GuytonInstagram:https://www.instagram.com/prestonguyton/Facebook: https://www.facebook.com/preston.guytonFollow Suneet AgarwalInstagram:https://www.instagram.com/suneet_agarwal916/?hl=en Facebook:https://www.facebook.com/sagarwalsac Follow Nick McLeanInstagram: https://www.instagram.com/nickmcleanre/?hl=en Facebook: https://www.facebook.com/nickmcleanrealestate

Nov 1, 2023 • 16min
Ep 31 | BIG NEWS | Zillow Acquires Follow-Up Boss
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/ ________________________ In this episode, co-founders of Reside Platform, Nick McLean, Suneet Agarwal, And Preston Guyton, sit down to discuss the NAR Lawsuit.On Tuesday October 31, 2023 A federal jury ruled that the National Association of Realtors and several large brokerages had conspired to artificially inflate the commissions paid to real estate agents. The damages of this lawsuit work out to over 7 billion dollars, $1.78B in damages and a possible $5.38B in treble damages to come.Preston, Suneet, and Nick talks through the Lawsuit and and implication that it will have on the Real Estate Industry moving forward. Although this suit seems like a win, the plaintiffs are only walking away with $2,000 and the real winners are the attorneys. The guys also discuss the Department of Justice and their thoughts on the lawsuit, as they want to do away with buyer commissions. Suneet, Nick, and Preston also talk about what affect this will have in the political landscape since NAR is the #1 lobbier in 2022 (having spent $84 million). Finally, they talk through their thoughts and advice for both team leaders and agents to ensure they are doing their due diligence and avoid any legal repercussions moving forward.Make sure to watch this episode and share with others in the Real Estate space!_________________________ Don't forget to subscribe! - - - @resideplatform ________________________ VIDEO CONTENTS: 00:00 Introduction01:09 Breaking Down the Lawsuit & Implications Moving Forward06:00 The D.O.J. and the N.A.R. Lawsuit09:10 Changes in the Real Estate and Mortgage Industries10:53 What Does a Team Leader Do Now?15:30 Advice for Agents19:50 The Collusion Aspect _______________________Show Notes:Follow Preston GuytonInstagram:https://www.instagram.com/prestonguyton/Facebook: https://www.facebook.com/preston.guytonFollow Suneet AgarwalInstagram:https://www.instagram.com/suneet_agarwal916/?hl=en Facebook:https://www.facebook.com/sagarwalsac Follow Nick McLeanInstagram: https://www.instagram.com/nickmcleanre/?hl=en Facebook: https://www.facebook.com/nickmcleanrealestate

Oct 30, 2023 • 42min
Ep 29| What’s Wrong with the Housing Market? | with Lance Lambert
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/ ________________________ In this video, co-founder of Reside Platform and author of Million Dollar Agent, Nick McLean sits down with Lance Lambert.Lance Lambert is a Cofounder and editor of ResiClub, a media & research company of the U.S. housing market. Resi Club studies the U.S. Market at a deep level. Lance is one of the nation's leading data journalists, serving as a data journalist at Bloomberg and Realtor.com and a Real Estate Editor with Fortune Magazine.In this episode, Nick and Lance sit down to discuss the Tailwind of Low Inventory and Headwind of Deteriorate Eligibility conflicting with one another and making prices more stable. Lance also breaks down “the Churn”, which is the idea that as the market rate for mortgages rises so far above the effective rate, it creates a churn in the housing market.Lance discusses the reason why so many individuals today don’t have mortgages and have 100% equity in their properties. Additionally, Lance and Nick discuss the increase in the average age of homeowners and first time homebuyers. Furthermore, they break down the effect that Covid had on airbnb’s and other short-term rentals, and the short term rental correction post covid. This correction includes the influx of brand new landlords, as they were faced with either selling the homes or moving into long-term rental, many of which are unprepared for this change.Finally Lance discusses the “Tale of Two Markets”, and the lack of supply from the move-up buyers (to the bottom half of the market) and the move-up buyers' demand, which cannot be fulfilled. He also talks about how Millennials fit into this equation and the incorrect view that from 2010-2020 the housing market was so unaffordable for Millenials. Breaking down how in the last three years the market HAS become unaffordable, with the combination of mortgage rates, incomes, and prices.This episode is JAM PACKED with housing market information, and is a MUST watch for Real Estate professionals!_________________________ Don't forget to subscribe! - - - @reside_platform ________________________ VIDEO CONTENTS: 00:00 Introduction02:00 Lance Breaks Down the Current U.S. Market06:16 What is “Churn”? 10:20 The Reason Most People Today Don’t Have A Mortgage14:54 The Effect of AirbNb’s and Influx of New Landlords24:02 The Tale of Two Markets & Millennials in this Market31:40 The Wrong Information About Housing Market36:10 Zoning Restrictions Impact on Supply _______________________Show Notes:Follow Lance and Resi Club on Twitter/X;Lance Lambert: @newslambertResi Club: @residentialclubAnd Subscribe to Resi Club’s daily newsletter at resiclubanalytics.com

Oct 18, 2023 • 1h 10min
Ep 28 | How To Get Sh*t Done In Real Estate | with Joshua Smith
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/ ________________________ In this episode, co-founders of Reside Platform; Preston Guyton, Suneet Agarwal, and Nick McLean sit down with Real Estate entrepreneur and GSD Mode Podcast host, Joshua Smith.Joshua Smith is one of the biggest names in Real Estate. His Real Estate journey began in 2005 when he first got his license and sold 48 homes in his first year. Since then Joshua has numerous accolades under his belt, including;Sold over 7,000 homesNAR 30 Under 30 winner30th Top Realtor in the US, by The Wall Street JournalFeatured in Forbes, INC, Wall Street Journal, Inman, & Realtor MagazineCo-owner in Nationwide Real Estate Franchise with 100+ locations throughout the USFounder/Owner of Perfect Storm, a website/CRM system for Real Estate ProfessionalsFounder/Owner of Mastery Bootcamp Coaching Program, which has coached over 5,000 Real Estate ProfessionalsHost of the GSD Mode podcast, a Real Estate driven podcastIn this episode, Joshua Smith talks about his early mentors in Real Estate and his background in the industry. He also breaks down his self development mindset that he lends alot of his success to. Joshua dives deep into the habits he believes make a top producer, which includes the routines they have after business hours, their clarity on what they want and why, and the mastery of the Real Estate game.Joshua Smith and the hosts of the Reside Platform podcast break down how you get that clarity, which focuses on the “ultimate scoreboard” that you need to be at peace with when your time is up. Joshua also walks you through his process when helping his coaching clients and team members to discover the clarity on what they want.Finally, Joshua breaks down all things Real Estate including; his CRM system Perfect Storm, how to find your niche/sweet spot, market crashes, thoughts on the influx of AirBnB’s in the market, playing the long game with clients, and so much more…_________________________ Don't forget to subscribe! - - - @resideplatform ________________________ VIDEO CONTENTS: 00:00 Introduction01:59 Joshua’s Early Mentors & Mindset13:48 The Habits of Top Producers24:12 Getting Clarity on What YOU Want34:30 How To Have A Clarity Conversation with Your Team45:01 Setting Deadline & Motivation By Pain53:35 Joshua’s Real Estate Break Down _______________________Show Notes:Find Joshua Smith and more information about his and his endeavors at gsdmode.com

Oct 18, 2023 • 1h 1min
Ep 32 | The Next 30 Days Will Change Your Life | with Jon Cheplak
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/ ________________________ In this episode, co-founders of Reside Platform Nick McLean and Suneet Agarwal sit down with their fellow Reside Platform President and Co-founder, Jon Cheplak.Jon Cheplak started his career in Real Estate in 1987 as an agent on his own mother’s team. Today, he is the “go to guy” for Real Estate Teams and Companies in the world when it comes to Growing and Operating a Highly Profitable Business. Jon has consulted top- franchise CEOs for over 35 years, with a client list of iconic residential real estate teams and brokerages. His work in leadership consulting helps top business talent reach their full potential and accelerate growth. In this episode of the Reside Platform Podcast, Jon sits down with his co-founders to talk about the things he sees happening across the country in the Real Estate industry. He also discusses the importance of not only systems and processes within your business, but also the importance of the people within your team!Jon Cehplak further discussed the millions being lost in everyone’s databases and the solution. This solution includes the importance you need to place on the data as a business owner and that “you don’t need to manage the people, instead manage the culture and the processes that manage the people”. Additionally, Jon breaks down the value that you need to bring your clients and customers, they want connection with a human being and valuable resources not just a salesperson!Furthermore, Jon discusses the importance of non-negotiables in your personal life and in business and the importance of consistency & commitment. And finally, Jon Cheplak focuses on the idea of “what are you gonna give, not what are you gonna get” that WILL CHANGE YOUR LIFE._________________________ Don't forget to subscribe! - - - @resideplatform ________________________ VIDEO CONTENTS: 00:00 Introduction06:08 Systems, Processes, and People21:00 What Is A Client Experiencing27:00 Are You Offering Value? 34:00 Accepting the Problem and the Non-Negotiables39:45 Change Your LIfe in 30 Days49:05 The Value of Consistency and Commitment55:42 What Are You Gonna Give, Not What Are You Gonna Get_______________________Show Notes:REGISTER NOW for Jon’s Maverick Event at www.cheplakmaverick.comFollow Jon Cheplak on social media:Facebook: https://www.facebook.com/joncheplakInstagram: https://www.instagram.com/cheplaklive/?hl=en

Oct 17, 2023 • 52min
Ep 27 | How Much Money Do Real Estate Teams Make? | With Andy Mulholland
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/ ________________________ In this episode, co-founder of Reside Platform and “Million Dollar Agent: The Proven Playbook to Build a Real Estate Empire” (Buy Your Copy - https://amzn.to/3K0qnT8) Author, Nick Mclean sits down with Andy Mullholland.Andy Mulholland co-owns and operates the Real Estate Bookkeeping service, Simple Numbers with his wife. Simple Numbers works with the top teams across North America, and is the dedicated Bookkeeping provider for the Reside Platform.In this episode Andy breaks down “The Shift” to a true corporation that Real Estate Leaders will face at some point in their career. Andy and Nick also discuss why an agent would be tempted to join a team, when looking at it from a split perspective. Additionally, Andy discusses how, in his experience with P&L statements, you can track how mindset changes based on a team leader's business model.Furthermore, Andy and Nick dive deep into the value proposition that every team leader must evaluate and dial in on in order to share that with prospective agents. They also evaluate the mindset of Team Leaders v. Brokerage Owners, and the importance for team leaders to articulate their value like a brokerage owner.Andy Mulholland and Nick also dive deep into their mindset on Becoming the Guide and Not the Hero as a leader, by passing leadership on to those within your organization with the correct knowledge. Andy even explains his 3 Answer Rule that he implemented as a leader, that encouraged his team to build their problem solving skills and develop their confidence.Finally, Andy Mulholland breaks down Simple Number’s and his strategy of dialing in on the money and breaking down the numbers to make them work for you. He also talks about the dangers of making business decisions based on the “Bank Balance Method” that most people abide by. If you are struggling with the finances in your business, this is one that you want to watch!_________________________ Don't forget to subscribe! - - - @resideplatform ________________________ VIDEO CONTENTS: 00:41 Introduction02:45 The “Shift”04:30 The Value of Joining a Team12:00 Models and Mindset16:14 What Is Your Value Proposition19:50 Mindset of Team Leader v. Brokerage Owners26:50 Becoming the Guide & Not the Hero30:00 Andy’s “3 Answer” Rule 34:50 Dialing In On the Money40:50 Business Credit Cards and the Importance of Reserves45:20 Make Your Money Work For You _______________________Show Notes:Contact Andy Mulholland to learn more about Simple Numbers and how they can help simplify the financials in your business!andy@simple-numbers.com

Oct 2, 2023 • 2min
Ep 26 | Million Dollar Agent Author, Nick McLean joins Joshua Smith on GSD Mode Podcast
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/ ________________________ In this episode, co-founder of Reside Platform and author of The Million Dollar Agent, Nick McLean shares his recent interview with the widely popular GSD Mode Podcast.GSD Mode’s host Joshua Smith sat down with Nick McLean to discuss his Entrepreneurial journey thus far. Nick breaks down how he got into the Real Estate Industry in 2007 and in that time how the Great Recession impacted his new business. Furthermore, Nick breaks down his winning mindset and how he started building as a new Solo agent on a team. He even discusses when he knew it was time to branch out and start his own team.Nick also goes into detail on his Direct Mail framework, Email Strategy, and Training Systems that have led to him operating the team with 20% market share in his area. He also discusses how his team has team adapted in trying times and what he would do differently if he was able to do it all over.Finally, Nick McLean breaks down Reside Platform, which he co-founded in earlier this year with industry experts Suneet Agarwal, Preston Guyton, and Jon Cheplak. Nick also gives his advice to the new agent starting out or the team leader struggling to grow and some parting words of wisdom._________________________ Don't forget to subscribe! - - - @reside_platform ________________________ VIDEO CONTENTS: 02:20 Introduction03:53 How Nick Got Into Real Estate?08:37 The Great Recession Impact14:30 Nick’s Mindset20:20 Building As A Solo Agent26:50 The Direct Mail Framework34:40 When Nick Knew It Was Time To Start His Team44:30 Training Systems: Complex v Complicated51:44 How Nick’s Team Has Adapted in Trying Times1:00:00 Nick’s Email Strategy1:10:00 What If Nick Did It All Over?1:16:00 What is Reside Platform?1:20:03 Nick’s Advice & Words of Wisdom _______________________Show Notes:Check out the GSD Podcast: @JoshuaSmithGSDMode

Oct 2, 2023 • 39min
Ep 25 | #3 eXp Team: What People Geet Wrong About Running Their Team | with Tina Caul
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/ ________________________ In this episode, Co-founder of Reside Platform and author of Million Dollar Agent, Nick McLean sits down with Boss Team Leader, Tina Caul. Tina Caul is one of the top real estate speakers in the country, a Ted Talk speaker, the #3 team in eXp Realty, and leads a team with over 1,300 agents. She has been in the real estate industry for more than 24 years and shares her knowledge and experience with other team leaders as a mentor and coach. Tina has also founded Freedom Builders, an online community of over 1,200 real estate agents that come together on a weekly basis to learn, grow, and thrive.In this episode, Tina talks about her journey in Real Estate and the mindset that has crafted her success. That success comes from her mindset on the Top Skills that every agent needs and the importance of scripts, even though most agents hate them. She also breaks down how anyone in Real Estate can boost their success by finding their own process and defining their schedule. Tina defines the difference between a Real Estate team versus a brokerage and provides the pros and cons for each. She also breaks down one of the biggest leaps she’s taken in her career when she moved out of Michigan when she wanted more in her career than Michigan could provide. After making that move she also had to learn how to walk away from the day-to-day operations and trust those in the hands of her management team, so that she could gain financial and personal freedom.Tina Caul is a powerhouse in Real Estate and her passion and drive have paid off, TENFOLD, this is one you are going to wanna take notes on…_________________________ Don't forget to subscribe! - - - @resideplatform ________________________ VIDEO CONTENTS: 01:46 Top 4 Skills for New Agents and the Importance of Scripts07:00 Finding Your Process & Define Your Schedule10:25 Tina’s Beginnings & Mindset16:14 Increasing Your Income by Changing Your Environment20:23 Teams v. Brokerages27: 58 Walking Away…33:42 What Value Do You Offer? _______________________Show Notes:Find Tina Caul on Youtube @tinacaulshow

Sep 20, 2023 • 48min
Ep 24 | No Zillow, No Realtor | How Shonna Ruble Has Built A Mega Team On Pure Teamwork and Strategy
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/ ________________________ In this video, Nick McLean Author of “Million Dollar Agent” and his Reside Platform Co-founder, Preston Guyton sit down with serial entrepreneur Shonna Ruble.Shonna is an agent licensed in 4 states and owns 4 businesses based in Montana. In this episode, she breaks down her background and her teams, while also offering advice for new team leaders. Shonna talks about her struggle to let go of the reins in her businesses out of fear and ego that no one else can serve her clients as well as she can. Additionally, she talks about rebuilding her business after COVID-19 and how she got her team back on track to success by going “back to the basics”. Shonna also tells us how she invested in and now operates two Real Estate Schools, to support the industry in her State. And how this investment has opened up so many opportunities for her, her team, and the students.She also breaks down her, what most would call, hard-core and strict agent standards and requirements, which EVERY agent on her team MUST do. Furthermore, her thought process on new vs. seasoned agents, and the astronomical number goals that she and her team set for themselves and that they KEEP achieving._________________________ Don't forget to subscribe! - - - @resideplatform ________________________ VIDEO CONTENTS: 00:00 Introduction01:56 Shonna’s Background5:22 Giving Up Control in Your Business13:10 Rebuilding Her Business16:09 The School22:40 Shonna’s Agent Standards & Their Goals _______________________Show Notes:Contact Shonna and her team:Search for Shonna Key Team’s website or on social media