The Millionaire Real Estate Agent | The MREA Podcast

Lauren Lucas, a high-volume real estate team leader, turned her business around using AI after a team reduction left her with just three agents. She discusses identifying bottlenecks in lead generation and operations, training AI as an inside sales agent, and automating social funnels to capture leads. With practical prompts, Lauren shows how to enhance SEO and streamline workflows without needing coding skills. By embracing AI, she not only increased productivity but also involved her kids in learning the technology, proving anyone can leverage AI to thrive.

Watch the full episode on our YouTube channel: youtube.com/@mreapodcastFlor de Maria McNally is the definition of leverage in action. From $300K in debt to millionaire status, she built a thriving solo real estate business, selling 120+ units a year, while raising five kids (and pregnant with #6!). In this episode, Flor reveals her exact systems, workflows, and touch models that generate over 750 referrals annually. From client intake to SmartPlans, custom birthday cards, and home anniversary gifts, she shows how to build a business that’s automated but personal, and wildly profitable.Resources:How to Win Friends and Influence People by Dale CarnegieMAPS Coaching – https://mapscoaching.kw.comCommand by Keller Williams – https://technology.kw.com/commandSend Blue – https://www.sendinblue.comMailbox Power – https://www.mailboxpower.comClickUp – https://clickup.comMillionaire Real Estate Agent Podcast Notes – https://mreanotes.comOrder the Millionaire Real Estate Agent Playbook | Volume 3Become your clients' go-to Airbnb expertAirbnb has launched a Real Estate Referral Program for agents just like you. When you refer clients to list their properties on Airbnb, you not only earn a referral fee, you also gain access to localized market data that helps you stand out in your market. It's free to join, includes a quick-start webinar, and gives you real-time insights on booking trends in your area. It's a win-win-win. Sign up at mreanotes.com/airbnb and don't forget to mention you heard about it on the MREA Podcast.Connect with Jason:LinkedInProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

Watch the full episode on our YouTube channel: youtube.com/@mreapodcastRyan Gillen built a $90M real estate business by flipping the script on lead generation, turning community into his greatest asset. Growing up in a real estate family, Ryan learned to hustle early and quickly realized cold calling and chasing FSBOs wasn’t a long-term game. Instead, he leaned into what he loved: golf, country clubs, and connecting people.By starting small networking groups and masterminds, Ryan became “the mayor” of his circles, introducing like-minded professionals and solving problems together. That sense of community not only gave members real value, it also fueled millions of dollars worth of annual referrals to his team. In this episode, Ryan breaks down his simple but powerful model: find a problem, gather people who share it, and create consistent spaces to connect.If you’ve ever dreaded lead gen, this conversation is proof that it doesn’t have to be painful. When you build groups around your passions, business flows naturally and relationships become your most profitable investment.Resources:The Millionaire Real Estate Agent (book by Gary Keller, Dave Jenks, and Jay Papasan)MAPS Coaching with Leah LembergKeller Williams Mega CampMREA Notes (weekly models & systems PDF)Millionaire Real Estate Agent Podcast NewsletterOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWe’re back with one of our favorites, James Shaw—our go-to authority for when markets get weird. James runs the Pivot: SHIFT Ahead community of 125,000 agents and has spent the last decade teaching the exact playbook to win when the market turns. Today, we unpack Gary Keller’s book, SHIFT: How Top Real Estate Agents Tackle Tough Times with simple steps you can run today to set goals, generate leads, convert appointments, and price to sell.James reminds us that consistency without value is annoying, and value without consistency is anonymous. That truth runs through everything we cover in this episode: from calculating your LID number—lifestyle, investing, and debt—to doubling down on the lead generation strategies that already work, and cultivating your database so you’re top of mind when people move from “not ready” to “ready.” James also shares practical pricing conversations you can use today. At the core, James brings clarity when he says growth in any market comes from clear goals, real priorities, and focused action.Resources:Read SHIFT: How Top Real Estate Agents Tackle Tough Times by Gary Keller, Jay Papasan, and Dave JenksJames Shaw’s Pivot: SHIFT Ahead Facebook group and daily mastermindListen: Pivot: SHIFT Ahead daily call podcastListen: Episode 18. Shift and Succeed: Navigating Changes in Real Estate With James ShawOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

Jonathan Mills, a high-volume real estate team leader from Gainesville, Florida, shares his journey from childhood entrepreneur to leading the Mills Group, which closed $21.1 million in just eight weeks. He unveils his innovative 8x8 playbook that gamifies daily activities for agents, fostering accountability and teamwork. Mills discusses practical strategies like batching contacts and leveraging giveaways, along with insights on remote leadership and the importance of a supportive culture in overcoming market challenges.

David and Toni Zarghami, co-founders of the Zarghami Group in Sarasota, transformed their real estate career with over 950 five-star Google reviews. They discuss the critical role of these reviews in building trust and driving organic leads. The couple shares their strategies for setting up a Google Business Profile and registering for Google Local Services, emphasizing the importance of quick responses to reviews. Toni also offers insights into effective pricing conversations with clients, showcasing their unique blend of real estate expertise and teamwork.

Dan Holt, a real estate professional from Missouri, transformed a $100M+ business from humble beginnings. He shares invaluable insights on mastering leads, listings, and leverage. Holt's five-touch, pre-listing flow boasts a remarkable 90% conversion rate. He dives into the significance of strategic pricing in a dynamic market and the parallels between real estate and construction. His journey of overcoming financial hardship offers inspiration, emphasizing the importance of teamwork and structured systems in achieving sustained success.

Christina Ward, a Boise real estate agent with a billion-dollar career, reveals her powerful referral-based business model. She emphasizes that generating over 100 deals a year hinges on relationships and a strong system. Christina shares her unique '52-touch' strategy and memorable events like home makeovers and masquerade balls that foster community and trust. She also dives into the importance of negotiating confidently and balancing work with family by leveraging external help. This insightful discussion is packed with practical strategies for real estate success!

Watch the full episode on our new YouTube channel: youtube.com/@mreapodcastMichael Martinetti proves you don’t need a huge market to build a $250M business—you just need to own your market completely. His turf? Seventeen thousand homes in a small New Jersey city. His mission? Be the mayor—figuratively and, when you hear him tell it, maybe even literally—of that town.From selling candy in high school to dominating his local market, Michael mastered the art of being everywhere: social media posts four to five times a week, mailers six times a year, strategic billboards, hyper-local events, and a relentless 36-touch plan for his sphere. When his business hit a plateau, coaching helped him rebuild his systems and scale to new heights.In this episode, Michael shares exactly how he built his empire so you can dominate your own backyard and turn a small area into a massive opportunity.Resources:Learn more at michaelmartinettigroup.comOrder the Millionaire Real Estate Agent Playbook | Volume 3Become your clients’ go-to Airbnb expertAirbnb has launched a Real Estate Referral Program for agents just like you. When you refer clients to list their properties on Airbnb, you not only earn a referral fee, you also gain access to localized market data that helps you stand out in your market. It’s free to join, includes a quick-start webinar, and gives you real-time insights on booking trends in your area. It’s a win-win-win. Sign up at mreanotes.com/airbnb and don’t forget to mention you heard about it on the MREA Podcast.Connect with Jason:LinkedinProduced by NOVA

Watch the full episode on our new YouTube channel: youtube.com/@mreapodcast You don’t need a giant team to build a million-dollar business—just ask Dilara Wentz. This Northern Virginia “solo plus” agent is closing $25–35 million a year, with just a single assistant and a strategy she calls accelerated farming. Dilara shares how she touches 1,800 households year-round to keep her name at the center of her community with a rigorously scheduled postcard campaign, memorable branded gifts, and a relentless follow-up model.Dilara’s journey from Marine Corps spouse to local powerhouse is packed with lessons in grit and reinvention. In this episode, Dilara lays out the step-by-step model that’s driving her success, plus how she keeps her profit margins strong, balances family, and stays focused on service, not sales. If you want the blueprint for dominating a farm and building a wildly profitable business as a solo agent, you’ll find it here.We talk about:[01:24] Moving for the Marine Corps and Life in Hawaii[05:12] Finding Independence During Deployment[07:19] From Military Life to Real Estate Beginnings[10:36] First-Year Success and Building Through Relationships[12:09] Scaling as a “Solo Plus” Agent[13:50] The Birth of Accelerated Farming[17:46] Turning Scans Into Leads with CoreFact[19:39] Building Trust Before the Listing Appointment[22:06] Adding Swag Bags and Personal Touches[23:32] Pop-By Bags That Generate Calls[25:06] Gary Keller’s Partners vs. Passengers Mindset[28:06] The #1 Mistake in Farming[28:40] Profit Margins and a Scarcity Mindset[29:41] Balancing Business Goals with Family Life[31:55] Growing 24% in a “Shifting” Market[33:48] Wrap-UpResources:CoreFact – Dilara’s vendor of choice for postcards and QR code-driven leads.Keller Williams Business Planning ClinicOrder the Millionaire Real Estate Agent Playbook | Volume 3Become your clients’ go-to Airbnb expertAirbnb has launched a Real Estate Referral Program for agents just like you. When you refer clients to list their properties on Airbnb, you not only earn a referral fee, you also gain access to localized market data that helps you stand out in your market. It’s free to join, includes a quick-start webinar, and gives you real-time insights on booking trends in your area. It’s a win-win-win. Sign up at mreanotes.com/airbnb and don’t forget to mention you heard about it on the MREA Podcast.Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.