Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books
Jun 25, 2024 • 21min
Tesla shares up after Elon Musk says he is set for victory in $56 billion pay vote, California's $22 minimum wage backfires, and Are 4-day work weeks a good idea?
Elon Musk's $56 billion pay package vote boosts Tesla shares, while California's $22 minimum wage causes job cuts and price hikes in fast food chains. The debate on 4-day work weeks and the impact of wealthy individuals leaving California are also discussed.
Jun 24, 2024 • 15min
Is Cannes Lions worth it?, Ramp overwhelms Brex's marketing, Gary Vaynerchuck says, "Advertising is now a ‘meritocracy’”
Guest Gary Vaynerchuck discusses how advertising is now a 'meritocracy' where good content can go viral regardless of follower count. The podcast also touches on whether attending Cannes Lions is worth it for marketers and how Ramp overwhelms Brex's marketing efforts.
Jun 22, 2024 • 19min
The #1 Strategy to Break $1M as an Agency Owner
Discussions on maintaining quality while scaling a business, factors in selling an agency, investing to break through to seven figures, upselling existing customers, expanding service offerings, and leveraging organic reach to grow an agency successfully.
18 snips
Jun 21, 2024 • 24min
Why rebranding is a mistake most of the time (ConvertKit to Kit), Google AI Overviews only impacts 15% of queries; down from 84%, Gary Vee on the #1 marketing opportunity in 2024, Why productized services are not actual services
Gary Vee, Eric, and Neil discuss the pitfalls of rebranding, Google AI's decreasing impact on queries, the top marketing opportunity in 2024, and the limitations of productized services. They delve into ConvertKit's name change, Google search market shifts, and the importance of organic social media content.
Jun 20, 2024 • 21min
2024 bankruptcies show where the economy is really at, Are plus-sized and trans beauty queens good for beauty pageants?, and The best marketing strategy ever (Instagram)
Exploring 2024 bankruptcies as an economic indicator, discussing inclusivity in beauty pageants with plus-sized and trans beauty queens, and unraveling the best marketing strategy on Instagram. Dive into economic challenges, consumer debt, social issues, viral content, and relationship expectations in this engaging podcast episode.
Jun 19, 2024 • 21min
Canva's $26B SEO strategy, Communities gaining SEO traffic, & A cautionary tale for affiliate sites
Discussing Canva's drop in valuation to $26B, yet maintaining high traffic and backlinks. Exploring the rise of hate accounts, the importance of community-generated content for SEO, and a cautionary tale for affiliate sites losing search visibility.
Jun 18, 2024 • 20min
96% of sites ranking in top 10 have 1000+ links
The podcast discusses a study showing that 96% of top-ranking sites have 1000+ backlinks. They talk about brand queries, user signals, angel investing challenges, and returns. Interesting topics include Eight Sleep's funding and growth potential, angel investing insights, and the importance of business investments. Key lessons from entrepreneurial forums are shared, emphasizing asset protection, perseverance, and choosing the right life partner for success.
Jun 17, 2024 • 24min
Site removes ads and traffic explodes 113%, Why Sam Sulek's views are falling, Neil’s business acquisition story, GPT-4o destroys HOA - how this will affect businesses, & more
Website sees a 113% traffic increase after removing ads, Sam Sulek's views dropping, Neil shares his business acquisition story, AI destroys HOAs, and unique marketing insights like Joe Biden hiring a meme master and a webinar creating a $200M/year business.
5 snips
Jun 15, 2024 • 20min
8-Figure Bootstrapped Agency Blueprint
The podcast discusses the importance of client recap reports, potential of AI consulting, automation tools like Zapier, content differentiation, and broader marketing strategies. They give insights into campaign recap systems, AI consulting benefits, and the fusion of automation with human creativity in content creation.
9 snips
Jun 14, 2024 • 23min
Engagement grew on X despite controversy, research finds, Beverly Hills schools struggle to fill classrooms, $6.6M SaaS built off of YouTube influencers, What is warm outbound sales?
The podcast discusses how engagement grew despite controversy, challenges faced by Beverly Hills schools, a $6.6M SaaS built from YouTube influencers, and warm outbound sales strategies. It also covers effective social media posting tactics, influencer marketing success, and building relationships with personalized engagement strategies.
