

Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books

8 snips
Nov 22, 2024 • 9min
TikTok Might Get Banned In Canada
The potential ban of TikTok in Canada raises serious national security concerns, highlighting the platform's troubled operations. Discussing the implications, they compare it to the U.S. efforts regarding TikTok. The conversation shifts to Elon Musk, delving into his wealth, motivations, and the distinction between seeking power versus making an impact. Musk's lifestyle and interests in gaming add an amusing twist, revealing the quirky side of success.

Nov 21, 2024 • 7min
Why Google’s Market Stumbles While Amazon Ads Skyrocket
The podcast explores the shift in online advertising dynamics, focusing on Google Ads' declining dominance against the rise of Amazon Ads and TikTok. It highlights Amazon's growth as an advertising powerhouse, showcasing a success story of a self-published author who capitalized on Amazon ads. Additionally, agency owners are encouraged to join a community for sharing insights and boosting business success, all with a light-hearted touch on protein bar preferences.

7 snips
Nov 20, 2024 • 15min
The Truth About Mainstream Media Nobody Talks About
Growing distrust in mainstream media is transforming how audiences consume information, pushing them toward digital platforms. The importance of hiring the right talent is emphasized, especially younger individuals who bring fresh energy and innovative ideas. Strategies for agency growth are discussed, focusing on content creation and the need for consistency in marketing efforts. The speakers also highlight the evolving landscape of digital marketing opportunities for 2024, along with the challenges and successes that lie ahead.

Nov 19, 2024 • 15min
You Should DEFINITELY Get a Chief of Staff
Dive into the importance of having a Chief of Staff to streamline operations and boost team dynamics. Discover the balance between personal chaos and business focus as the hosts share their experiences. They dive deep into the challenges of managing teams while maintaining autonomy in decision-making. Plus, learn about effective marketing strategies that prioritize impactful efforts over less effective ones. It's a whirlwind of insights for entrepreneurs looking to enhance their organizational structure and personal well-being.

Nov 18, 2024 • 9min
Founders vs CEO: What’s the Difference?
Explore the intriguing differences between founders and CEOs in shaping a company's future. Discover how cultural perspectives impact business risks and practices. The discussion delves into leadership titles and their evolving perceptions in entrepreneurship. Balancing ambition with caution becomes essential as the conversation highlights real-world examples of high-risk opportunities. Join in on the complexities surrounding innovation and the challenges leaders face in steering their organizations.

Nov 16, 2024 • 22min
NEW AI and Tech Recommendations for Agencies
Dive into the world of innovative AI tools that can transform how agencies operate. Discover the vital role of case studies in winning clients and tips for crafting effective team memos. Learn about fostering a supportive work environment and enhancing communication in growing teams. The discussion also includes book recommendations to elevate professional skills and leadership. Get ready for insights that can power up your agency's success!

Nov 15, 2024 • 6min
How Nerds Candy Went From $50M To $500M
Discover how Nerds candy skyrocketed from $50 million to $500 million thanks to the game-changing introduction of gummy clusters. Learn about the innovative marketing strategies that refreshed beloved brands like Stanley Cup, enabling them to target specific demographics effectively. The conversation delves into revitalization tactics post-acquisition and highlights the power of product innovation in driving brand success and increasing revenue. Get ready to glean insights that could transform your own marketing strategies!

8 snips
Nov 14, 2024 • 6min
Are Events Worth It? Here’s What We’ve Learned
Discover key insights from a major marketing event in Frankfurt. Find out how attendee numbers influence networking opportunities and sponsorships. Learn why community support from peers can aid in scaling businesses. The hosts discuss the value of focusing on long-term success and hint at their decision to reduce participation in events. Tune in for valuable takeaways that could impact your marketing strategy!

Nov 13, 2024 • 12min
Marketing Tools You Shouldn’t Live Without
Discover innovative tools to supercharge your content marketing effectiveness. Learn how the shift from long-form to short-form video is reshaping engagement. Explore the advantages of omnichannel marketing for better connections with customers. Delve into the role of AI in driving business growth and profitability, with examples from industry leaders. Stay ahead of the curve in a landscape that prioritizes data privacy and effective ROI strategies.

6 snips
Nov 12, 2024 • 27min
New SEO and AI Strategies You Should NOT Miss!
Explore the evolving landscape of marketing and SEO in the age of AI. Discover how automation can enhance content management while emphasizing the need for human oversight. Learn about the shift towards 'search everywhere optimization' in a social media-savvy world. Delve into the balance of old strategies with new AI tools, and uncover the significance of building in-person communities for lasting success. Tune in for insights on adapting to changing search behaviors and leveraging diverse content for improved traffic.