Product for Product Management

Today we are starting a second edition to our startup series! We enjoyed in the past talking with startup founders about the products they are building, so we have collected for you some new tools that are helping Product Managers in new ways!In this episode, Matt and Moshe are joined by George Whitfield, Co-Founder and CEO of FindOurView, as well as Entrepreneur in Residence at the Martin Trust Center for MIT Entrepreneurship and Lecturer at the MIT Sloan School of Management.FindOurView is a generative AI product that helps product managers in the discovery process, analyzing and providing proof for hypotheses based on user interviews. It solves the problem of many product people who have the raw data of those interviews, but need to sift through them, read and reread them, and spend hours to find what the data says about a specific question in hand. We had a fascinating discussion with George about the future of product research. Amongst other things we talked about:What FindOurView is and how they got to build itHow they pivoted from feedback collection to an AI assistant that helps product researches with their JTBDHow to use FindOurViewHow ChatGPT opened the floodgates to this type of solutions but what’s the risks of users trusting AI blindlyThe importance of recognizing our biases when doing researchHow many research points do we need, and can AI help us nail it down betterA product recommendation from their stackAnd much more!You can connect with George at:Email: George@findourview.comLinkedIn: https://www.linkedin.com/in/george-whitfield-mit/FindOurView: https://www.findourview.com/You can find the podcast’s page, and connect with Matt and Moshe on Linkedin:Product for Product Podcast - linkedin.com/company/product-for-product-podcastMatt Green - linkedin.com/in/mattgreenanalytics/Moshe Mikanovsky - linkedin.com/in/mikanovsky/Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

We have a special guest for you in this episode!Dan Olsen is a product consultant and coach (he helps companies like Box and Facebook build great products and strong teams), speaker and trainer (giving his trainings and talks around the world), but most importantly for our podcast, he is the author of The Lean Product Playbook - How to Innovate With Minimum Viable Products and Rapid Customer Feedback, a must read for every product manager.Dan has a wealth of knowledge and experience, and his passion for building great products the right way comes through with every idea we talked about. In the podcast he shared with us how he started and got to Product Management, how it was to work in digital products before product management was even a thing and the direction he sees the world is moving to in product management.In addition, we learned:What is the "The Lean Product Playbook" book about?How did he get to write it?How it can help Product Managers through a practical process and stepsWhat is the one (or two) most important topic or tool in the book that Product people should learn and apply?Would he change anything in the book since it was published?His thoughts on other frameworks and tools created by other product leadersWhich tools does he recommend product managers to use?What would be one metric to use for product-market fit?And so much more… You can connect with Dan at:LinkedIn: https://www.linkedin.com/in/danolsen98/Website: dan-olsen.comLean Product Meetups: Meetups.com/lean-productYou can find the podcast’s page, and connect with Matt and Moshe on Linkedin:Product for Product Podcast - linkedin.com/company/product-for-product-podcastMatt Green - linkedin.com/in/mattgreenanalytics/Moshe Mikanovsky - linkedin.com/in/mikanovsky/Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

How do we measure our product team success? That question is in the center of this podcast episode, where Matt and Moshe invited Ross Webb, Principal Product Manager at Amazon and Host of the Product Team Success Podcast to share with us his method to build a Product Team Success Scorecard.In the episode Ross shared what the Success Scorecard is, which problem it is solving, and how he came by with the need to develop one. Since developing and using it successfully and iterating on it several times, Ross has been teaching others on the importance of creating one, and what elements to look for when using it.In the episode we also touched on:Who is the Product Team Success Scorecard for?The components of the scorecard and how to utilize itThe process to come up with your company’s scorecardThe relationship between the organization’s culture, the product culture and the team successHow using it over time helps leadership understand product management, and become a better partner to the product teamWhat the scorecard is notAnd much more!You can connect with Ross at:LinkedIn: https://www.linkedin.com/in/rosswebb/Website: https://theproduct.coachProduct Team Success Podcast: https://theproduct.coach/blogYou can find the podcast’s page, and connect with Matt and Moshe on Linkedin:Product for Product Podcast - linkedin.com/company/product-for-product-podcastMatt Green - linkedin.com/in/mattgreenanalytics/Moshe Mikanovsky - linkedin.com/in/mikanovsky/Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

Have you ever been told that you need a Design System for your product and you had no idea what it is? Here is your chance to learn!In this episode we met with Alex Wilson, AVP, Design System Engineering Lead at T. Rowe Price, who has built a Design System from the ground up. Dealing with some corporate resistance, and starting the Design System as a grassroots project within the organization, Alex with his team and peers were able to successfully build and iterate on such a system, and propagate it throughout the company. This in turn helped different design and development teams in building better cohesive and similarly designed products, creating value to their clients and users with consistency in their usability.In this episode you will learn:What a Design System is?What are the components of a Design System?How does a Design System help in building products?What does it take to build a Design System?The challenges: getting an approval to invest in building a Design System, and adoptionAre there any existing Design Systems out there we can adopt?Which tools are used to build a Design System?What mistakes to avoid when building a Design System?One piece of advice a team that want to start building a Design SystemAnd much more!You can connect with Alex at:LinkedIn: https://www.linkedin.com/in/alex-wilson-mba-b2b46752/X: @CodebyalexYou can find the podcast’s page, and connect with Matt and Moshe on Linkedin:Product for Product Podcast - linkedin.com/company/product-for-product-podcastMatt Green - linkedin.com/in/mattgreenanalytics/Moshe Mikanovsky - linkedin.com/in/mikanovsky/Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

In this podcast episode, Matt and Moshe met to wrap up the User Testing Tools series, and share what they learned after discussing several products, from both the perspective of product designers who test their designs, and the POV of a tester, who tests other designs.In the series we learned about Maze, Userzoom, UsabilityHub and UserTesting from Kevin Hawkins, Dovetail from Premika PoSaw, Lookback from Mike Green, User Interviews from Igor Voloshin, and the tester perspective using UserTesting and Conversion Crimes from Tracy Laranjo.As we usually do in the summary episode, we looked back at our learning throughout the series, and there sure were a lot of learnings!But we also raised some additional interesting questions:- What is the priority of companies in using such platforms?- How much time and effort companies spend in general on user testing?- What is the future of AI providing insights from the user tests feedback?- And much more!Thank you to our guests in this series for sharing with us their experiences! Product for Product siteProduct for Product PodcastConnect with Matt and Moshe on LinkedIn:MattMoshe*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

In this episode, Igor Voloshin, Head of Discovery Team at CoinsPaid, shares his experience with User Interviews. Topics discussed include the use of User Interviews, recruiting and scheduling, platform limitations, organizing interviews, incentives, managing user pools, favorite features, growth opportunities, and more.

Welcome back to our ongoing series on User Testing tools. Today, we have a returning guest, Tracy Laranjo, who will share her valuable insights on being both a tester and a participant in the user testing experience.Tracy is a Fractional CRO Specialist and Co-Founder of the “From A to B” Podcast. She has extensive experience running user tests in her previous roles and has also participated in them. Her unique perspective on both sides of the testing experience makes her an ideal guest to discuss the challenges and opportunities of user testing.During our conversation, Tracy will share her thoughts on the importance of user testing, how to prepare for a test, and what to expect as a participant. She will also provide tips on how to analyze the results of a test and use them to improve the product.We are thrilled to have Tracy back on the show and look forward to learning from her wealth of experience. Tune in to hear her insights and advice on user testing.In this episode, we discussed:What’s it like on both sides of testingWhat to expect as a testing participantThe Pros and Cons of being a participantAdvice to those giving the testHer use of Usertesting and Conversion CrimesAnd much more…Connect with Tracy and her Podcast:TracyFrom A to BConnect with Matt and Moshe on LinkedInMatt GreenMoshe Mikanovsky* Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐

As we continue our series on User Testing tools, we invited Mike Green, freelance User Research Lead and Podcaster of the Understanding Users podcast, to discuss the product Lookback. Mike explains how Lookback enables remote user testing and provides a platform for researchers to analyze user behavior and feedback. He highlights the benefits of using Lookback, including its ease of use, its ability to capture both audio and video, and its integration with other research tools. Mike also shares his experiences using Lookback in his own research, and provides tips for researchers looking to conduct effective remote user testing. Overall, the podcast provides valuable insights for anyone looking to improve their user research practices and incorporate remote testing into their research process. In this episode, we discussed:The importance of UX design in government products, and some of the restrictions they haveWhat he looks for in a user testing toolsThe ecosystem of other tools he utilizes and Lookback integrationsThe ability to bring his own users for testing his designsEasy use of the tool, and how it helps in saving time and money on travel expensesRecommendations how to conduct effective user testing with LookbackThe power in show-and-tell to stakeholdersThings he likes and dislikes about the toolHis take on AI in UX researchAnd so much more…To learn more about Lookback:Lookback Connect with Mike:LinkedIn: Mike Green Website: Researchable.uk Connect with Matt and Moshe on LinkedIn:Matt GreenMoshe Mikanovsky*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

The podcast episode features a discussion with Premika PoSaw, a Principal UX Designer at GovTech Singapore, about the user testing tool Dovetail. The conversation covers the benefits of user testing, the different types of user testing methods, and the challenges that designers may face when conducting user testing. Premika also shares her experiences with using Dovetail and provides insights on how to effectively incorporate user feedback into the design process. Overall, the podcast provides valuable information for designers looking to improve their user testing practices and create more user-centered designs.In this episode, we discussed:The main ways she uses Dovetail to store, analyze, and collaborate on user research data.Features that help users organize their data, such as note-taking, tagging, highlighting quotes, video snippets and clustering.Integrations with popular user research tools such as UserTesting and Optimal Workshop.Various ways to visualize and analyze research data, such as charts, graphs, and heat maps.Collaboration features, such as the ability to share research data and insights with team members and stakeholders.Discipline required to structure the information in the repositoryThe power of the tool to help a large UX team collect and manage all the data, and find it quickly when needed to answer hypotheses questionsAnd so much more…To learn more about Dovetail:DovetailConnect with Premika:Premika PoSawConnect with Matt and Moshe on LinkedIn:Matt GreenMoshe Mikanovsky*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

In the first episode of our User Testing Tools series, Matt and Moshe introduced Kevin Hawkins, Global UX Director at Glovo, who shared his insights on what features a user testing platform should have, and spoke about the tools Maze and UserZoom.Now, in the second episode, Kevin joins us again to discuss two additional user testing products, UsabilityHub and UserTesting.But the episode is not just about these products! With his broad experience in design across various professional, educational, and global organizations, Kevin teaches us so much more about what we can do with user testing platforms!In this episode, we discussed: How did UserTesting become the largest platform on the market?How to choose the right platform based on our products personas and target audienceWhich one of he tools is focused more on moderated and which on unmoderated testThe mechanics of using our design options for the unmoderated testsHow many steps should the test be?Which product is better at capacity planning and knowing how long to do the test?Which product has the best analysis functionality?Are current AI trends already included in these products?Which of the 4 products we talked with Kevin about fit better in which company size, from startup to enterpriseThings he like and doesn’t like about each of the productsWhat is in the future for these products?And so much more…To learn more..UserTesting: https://www.usertesting.com/UseabilityHub: https://usabilityhub.com/Connect with Kevin:Linkedin: Kevin​​Website: http://www.kevinthecreator.com/Connect with Matt and Moshe on LinkedIn:MattMoshe*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️