
Why That Worked – Presented by StoryBrand.ai
Welcome to Why That Worked – Presented by StoryBrand.ai. Have you ever wondered why some brands, trends, or products become massive successes while others fade away? That’s exactly what this podcast explores. Hosted by Donald Miller, creator of the StoryBrand Framework, and co-hosted by Kyle Reed, each episode dives into the strategies behind the world’s biggest wins, breaking them down into clear, actionable insights you can use to create your own success.
Discover how to craft clear and effective messaging that works for your business at StoryBrand.ai.
Latest episodes

11 snips
Mar 25, 2024 • 40min
#167: How to Make Feedback Conversations Less Horrible for Everyone
Discover practical tips and strategies for giving effective feedback to team members in this episode. Learn from experts about creating a culture of open communication and continuous improvement. Gain insights on aligning individual goals with company objectives and the importance of acknowledging employees' efforts.

Mar 19, 2024 • 24min
Coach Builder Part 7—How to Achieve Financial Stability as a Coach
In this podcast, they discuss strategies for setting realistic financial targets for coaches. They cover the importance of goal-setting, deciding on the number of products to sell, and connecting with customers effectively. These areas are key to building a profitable coaching career.

17 snips
Mar 18, 2024 • 40min
#166: Michael Bungay Stanier—Practical Tools for Handling Workplace Conflicts
Discover practical tools for handling workplace conflicts with insights from bestselling author Michael Bungay Stanier. Learn how to improve emotional intelligence, manage conflict, and navigate workplace dynamics effectively. Turn workplace tensions into opportunities for growth and collaboration through open communication and mutual respect.

5 snips
Mar 12, 2024 • 25min
Coach Builder Part 6—Create a Marketing and Product Ladder to Retain More Clients
Explore the importance of creating a marketing and product ladder in your coaching business to retain clients. Learn how to provide continuous value, nurture relationships through various offerings, and build trust with potential clients. Discover strategies for driving sales of premium products and increasing customer retention by implementing a structured marketing plan.

8 snips
Mar 11, 2024 • 38min
#165: Dr. David Rosmarin—Why Anxiety Is an Entrepreneurial Superpower (And How to Use It to Fuel Your Success)
Entrepreneurship and anxiety are discussed as intertwined, with Dr. David Rosmarin offering tools to manage anxiety for business growth. The importance of self-compassion, resilience, and authentic relationships in entrepreneurship is highlighted. Strategies for navigating anxiety and emotions in business are explored, emphasizing empathy and communication for effective leadership.

38 snips
Mar 5, 2024 • 27min
Coach Builder Part 5—Email is Your Secret Weapon to Coaching Success (And Here’s Why)
Learn how to leverage email as a powerful tool for coaching success. Discover the importance of crafting compelling emails, building sequences, and using CRM to grow your business. Uncover the secrets of email marketing to attract more clients, increase revenue, and make a bigger impact in your coaching business.

Mar 4, 2024 • 32min
#164: The Graceful Exit—How to Quit Your Job Without Burning Bridges
Learn how to gracefully quit your job without burning bridges by maintaining relationships and staying professional. Gain insights on negotiating salary increases, mastering your value proposition, and strategically planning your job transition for a successful career move.

25 snips
Feb 27, 2024 • 27min
Coach Builder Part 4—Building a Coaching Website That Keeps Your Client Pipeline Full
Learn how to design a coaching website that attracts clients by articulating problems, building trust, and sharing testimonials. Discover the importance of curiosity in client engagement and get practical guidance on creating a website that resonates with potential clients.

14 snips
Feb 26, 2024 • 25min
#163: How to Fire Someone the Right Way and Maintain Team Morale
The podcast explores the delicate art of firing an employee while maintaining team morale. It provides practical tips on identifying the right time, preparing for the conversation, and supporting both the individual and the team through the transition. The chapters discuss personal stories of almost getting fired, navigating termination in small tech startups, and setting measurable expectations for employee development plans.

29 snips
Feb 20, 2024 • 28min
Coach Builder Part 3—How to Build A Client List from Scratch
Learn how to build and manage a client list from scratch in the world of coaching. Discover the value of expertise, embracing new identities, and taking action to grow a successful coaching business. Explore the importance of utilizing CRM systems, balancing marketing efforts, and converting leads to secure clients for your coaching services.
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