The eCom Ops Podcast

From $3M to $24M: The Real Secrets Behind Amazon SuccessHymie Zebede has 12 years of experience scaling successful brands on Amazon.com. He is an expert in creating listings that generate over $1 million annually and has recently helped a brand grow from $3 million to $24 million in just two years. Hymie shares his expertise on his YouTube channel and LinkedIn profile, guiding others to success on Amazon.The No.1 eCom Operations hackStop creating new listings before fixing your previous ones—your earlier listings are rotting, and you don't even know it.You Will LearnWhy every piece of your Amazon strategy must fit together like a puzzle.The critical impact of running out of a single product variation.How can filling out every detail in your listings prevent Amazon's bots from interfering?Why tracking your keywords is essential to avoiding a 'fly blind' scenario.How to effectively leverage organic growth and PPC to boost your Amazon sales.Let’s keep learning and growing together in the world of eCommerce!If you want to learn more about our podcast or have an exciting story to share with our audience, check SyncSpider’s website for more info.

Actionable tips: Sales as the Backbone: eCom Ops' Bold New Approaches UnveiledJoin us as we explore the diverse perspectives of Luis Baez, Federico Presicci, Bish Smeir, and Paul Jarrett and gain invaluable knowledge to navigate the evolving landscape of eCommerce.Luis Baez - Decoding Sales Strategies in TechLuis Baez describes his journey from an accidental entry into sales to mastering the craft at some of the world's leading tech companies. His approach to sales is refreshingly unconventional, focusing on a consultative method that values customer relationships over aggressive tactics.Federico Presicci - Mastering the Art of B2B SalesFederico Presicci delves into the world of B2B sales, revealing how a deep understanding of customer needs and a multi-channel approach can significantly enhance sales effectiveness.Bish Smeir - Innovating Customer LoyaltyBish Smeir challenges traditional loyalty program models, advocating for more innovative, customer-centric approaches that resonate with today's consumers.Paul Jarrett - Unraveling the Subscription Model EnigmaPaul Jarrett provides a deep dive into the world of subscription models, discussing how they have evolved beyond mere recurring orders to create unique customer experiences.You Will Learn:Innovative Sales Techniques and Strategies: Gain insights into Luis Baez's unique approach to sales, focusing on building customer relationships and creating a sustainable sales culture that prioritizes the well-being of the sales team.Effective B2B Sales Enablement and Diversification: Learn from Federico Presicci about the importance of structuring B2B sales processes, diversifying sales channels beyond mainstream platforms, and leveraging AI to enhance human interactions in sales.Redefining Customer Loyalty Programs: Discover with Bish Smeir how to innovate loyalty programs by focusing on customer preferences, personalizing rewards, and adapting to emerging trends and changing consumer behaviors.The Evolution and Complexities of Subscription Models: Understand from Paul Jarrett how subscription services are evolving to offer unique customer experiences, the art of designing engaging subscription boxes, and strategies to tackle the challenges in subscription model fulfillment.Let’s keep learning and growing together in the world of eCommerce!If you want to learn more about our podcast or have an exciting story to share with our audience, check SyncSpider’s website for more info.

Amazon PPC Disrupted: Bold Moves to Predict, Adapt, and Win BigWhat do you know about Amazon PPC? In this episode, you'll discover the secrets behind mastering Amazon PPC (pay-per-click) with Elizabeth Greene, Co-Founder of Junglr. Elizabeth provides actionable insights and shares her journey into the world of Amazon advertising, offering eCommerce sellers a fresh perspective on boosting their Amazon sales.Elizabeth Greene co-founded Junglr, an Amazon PPC management agency that drives sales growth for Amazon sellers. With a focus on leveraging keywords and buyer psychology, Junglr helps sellers position their products effectively in a competitive market.The No.1 eCom Operations hackFocus on where my spending is going and what it is bringing me back in terms of return.You Will LearnCommon mistakes sellers make with Amazon PPC and how to avoid themHow to align your ad strategy with your business goalsThe benefits of building in-house PPC tools for optimizationProven strategies to navigate complex product categories like clothingLet’s keep learning and growing together in the world of eCommerce!If you want to learn more about our podcast or have an exciting story to share with our audience, check SyncSpider’s website for more info.

Must-listen: The Game-Changer's Guide to eCommerce Marketing: Strategies That Propel Your BusinessMatt Janaway is a seasoned eCommerce expert, currently serving as the CEO of Marketing Labs, a UK-based digital marketing agency specializing in SEO and paid advertising. Matt brings a wealth of knowledge to the table with a background in eCommerce entrepreneurship and a keen understanding of marketing strategy and data analysis.Under his leadership, Marketing Labs has helped many businesses unlock growth potential by optimizing their online marketing strategies. From exploring advanced Google advertising features to emphasizing the importance of team learning in staying up-to-date with industry evolution, Matt's insights make him a guiding light in the world of eCommerce.Marketing Labs is a dynamic digital marketing agency passionate about every project. As a boasting award-winning team, their expertise covers a broad spectrum, including SEO, PPC, CRO, branding, content, social media, and website design. They have experience across various commercial websites and understand the importance of aligning their work with clients' business goals.With a commitment to transparency, they ensure clients are involved every step of the way. What sets Marketing Labs apart is their tailored approach to each client - every action they undertake is aimed at growing online businesses sustainably and effectively. They thrive on helping companies to improve their digital strategies and achieve measurable results.The No.1 eCom Operations hackYou've really gotta allow more time to gather that data, to make decisions and test. You can't make a decision on a few hundred clicks. You've got to have enough data to make decisions.You Will LearnMatt shares his experiences with different e-commerce technology platforms from HTML templates to OsCommerce, WooCommerce, Magento, Shopify, and BigCommerce.The role of AI in e-commerce and its impact on personalization is examined.Matt emphasizes the importance of tailoring product descriptions and names to increase search visibility.The challenges of balancing search engine visibility and conversion rates in e-commerce are explored.Matt discusses the effectiveness of link building when done correctly, citing successful campaigns that led to substantial revenue increases for clients.Matt explains the unique features of his agency's approach, focusing on building a team of highly experienced individuals rather than solely scalingDive Deeper into our must-listen episode and unlock a world of fascinating insight. Click here to visit the episode page. Let’s keep learning and growing together in the world of eCommerce!If you want to learn more about our podcast or have an exciting story to share with our audience, check SyncSpider’s website for more info.

Yoni Kozminski, Founder and CEO of MultiplyMii, specializes in helping businesses tap into top Filipino talent for e-commerce success. He reveals why full-time offshore teams can outshine freelancers and discusses the unique advantages of the Filipino workforce. Yoni shares invaluable tips for retaining talented staff and effective hiring strategies, underscoring the significance of cultural fit. Plus, he emphasizes balancing workload to avoid burnout, ensuring long-term productivity and success in a competitive landscape.

Omar Angri, CEO of MarginBusiness.com, is an expert in helping brands excel on Amazon through localization. He discusses the journey from graphic design and kickboxing to e-commerce, revealing how his unique background shapes his approach. Omar emphasizes the importance of using localized keywords and cultural insights rather than simple translations for success in international markets. He outlines a three-layer process for optimizing product listings and highlights the impact of professional localization on conversion rates and SEO in boosting online sales.

Beyond Likes and Follows: Vladimer Botsvadze on Personal Branding & AIVladimer Botsvadze is a globally renowned digital transformation and marketing influencer. In 2023, Thinkers360 ranked him the No. 1 Global Marketing, Social Media, and Retail Thought Leader with over 130,000 followers. With over 15 years of international experience in the technology industry, he has guided executives and top brands to initiate change, drive growth, and position themselves as market leaders.The No.1 eCom Operations hackAdvertising no longer builds trust due to communication with consumers on social media and literally it costs zero dollars nowadays to build a personal brand.You Will Learn:How to Build a Powerful Personal Brand: Vladimer shares actionable strategies for establishing a strong personal brand that connects with consumers and sets you apart in the digital age.The Role of AI and Automation in Marketing: Explore how AI transforms marketing and e-commerce and how you can leverage it to improve efficiency and customer engagement.The Importance of Community Building: Understand why creating a community around your brand fosters deeper connections, loyalty, and long-term success.Emerging Trends Shaping the Future of Marketing: Gain insights into upcoming trends like personalization, ethical marketing practices, content diversification, and voice search optimization.Let’s keep learning and growing together in the world of eCommerce!If you want to learn more about our podcast or have an exciting story to share with our audience, check SyncSpider’s website for more info.

How to Turn a Kickstarter Campaign into an eCommerce PowerhouseDylan Lam is a growth marketing expert with extensive experience in crowdfunding and eCommerce, CEO and Founder of Omirank. Known for orchestrating successful product launches, Dylan utilizes a proven formula to help businesses grow and scale. His expertise lies in leveraging crowdfunding platforms like Kickstarter and Indiegogo to validate products, build engaged communities, and drive sustainable growth for eCommerce brands.Omirank is a growth agency that evolved from an Amazon PPC agency in 2019. Specializing in product development, validation, and crowdfunding product launches, Omirank uses data-driven strategies and cutting-edge models to ensure its clients succeed. By focusing on reducing risks through product validation and external traffic strategies like the one-page funnel, Omirank helps eCommerce sellers avoid outdated strategies and maximize their potential for long-term success.The No.1 eCom Operations hackYou are set up to build new products, and therefore, Kickstarter or Indiegogo are our safe haven because we don’t have to invest initial amounts in stocks into the inventories.You Will Learn:Use Kickstarter as a marketing engine to build brand awareness, not just to fund projects.Shift from a product-focused approach to building a long-term brand that stands out in today's competitive marketplace.Avoid the classic eCommerce pitfalls like over-reliance on Amazon and expanding too fast without considering infrastructure and market readiness.Let’s keep learning and growing together in the world of eCommerce!If you want to learn more about our podcast or have an exciting story to share with our audience, check SyncSpider’s website for more info.

Actionable tips: Revolutionizing B2B SalesA visionary in sales, Federico Presicci, has unearthed a key insight: buyers prioritize solutions over the internal processes of sales teams. This understanding is pivotal to his sales enablement and training approach. Federico's mission involves developing robust systems that improve sales skills and foster emotional intelligence and resilience. His work across various organizations has made him a pioneer in introducing innovative sales solutions.GetAccept is transforming B2B sales by facilitating personal and engaging interactions between sellers and buyers. Central to their service is the digital salesroom, designed to significantly boost win rates by enhancing buyer engagement and understanding throughout the sales process. This innovative approach is streamlininThe No.1 eCom Operations hackKnowing your margins and understanding market differences from an operational perspective but also a legal perspective are important.You Will LearnConsistency in Methodology: Stick to a sales methodology long enough to see its effectiveness.Emotional Intelligence: Cultivate the ability to understand and relate to clients on an emotional level.Comprehensive Sales Enablement: Focus on training, content, process, and collaboration for a holistic sales strategy.Leveraging AI: Use AI and automation to enhance efficiency but maintain the human touch where necessary.Let’s keep learning and growing together in the world of eCommerce!If you want to learn more about our podcast or have an exciting story to share with our audience, check SyncSpider’s website for more info.

The Amazon-Free Zone: How Baltic Marketplaces Thrive on Local ExpertiseBartek Makuch is a tech innovator and seasoned venture capital professional known for his "can-do" attitude and ability to drive challenging projects to success. As a key figure in PHH Group, he’s transforming eCommerce in the Baltics and Finland, leading the region’s largest online marketplace.PHH Group, the largest online marketplace in the Baltics and Finland, is revolutionizing eCommerce with its strong presence in Lithuania, Latvia, Estonia, and Finland. Formed in 2021, the company connects over 3000 European sellers with thousands of loyal customers, offering seamless online shopping and convenient in-store pickup options.The No.1 eCom Operations hackSuccessful businesses try to make their customers loyal customers, retain them by offering personalized promotions, asking and coming back with special offers, remembering that, okay, this buyer bought a product a couple of months ago. Well, the product is probably already running out, in case it is some product that wears off after a certain period of time.You Will Learn:How PHH Group achieved 60% year-over-year growth in the competitive Baltic market.The key challenges and opportunities for international sellers entering the Baltics and Finland.Why Amazon struggles to compete in this unique multi-language, multi-regulation region.The future of eCommerce: AI-driven personalization and the rise of social commerce.Let’s keep learning and growing together in the world of eCommerce!If you want to learn more about our podcast or have an exciting story to share with our audience, check SyncSpider’s website for more info.