

Money Lab
Money Lab
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.
Episodes
Mentioned books

Apr 23, 2025 • 28min
Raw Dogging
What?

Apr 22, 2025 • 27min
Creative Ways to Increase Recurring Revenue Without Subscriptions
We're toying with the idea of getting back into sponsorships to monetize our free content on the backend. Been thinking more about creative ways to increase recurring revenue without subscriptions.

Apr 21, 2025 • 34min
Random Business Thoughts During Q1 2025
6 ideas, questions, and thoughts to ponder this month.

Apr 18, 2025 • 23min
Where Is My Audience?
Here's a question: How do I create meaningful content that serves my purpose when all I have is three minutes of video, tops?

Apr 17, 2025 • 28min
Take Your Time And Do It Right
My new mantra.

Apr 16, 2025 • 42min
First Quarter Business Update 2025
Here's what's been going on in my business.

Apr 15, 2025 • 26min
The Simplest Business Plan Is The Hardest to Accomplish
Let's get down to brass tacks.

Apr 14, 2025 • 21min
Macro Vs Micro Work
This is a new business framework I'm developing.

Apr 11, 2025 • 28min
Creating a Mental Time Budget
This is an episode about slowing down and being more kind to the time you have to focus on the things that matter in your business.

Apr 10, 2025 • 23min
Designing A Book in Adobe InDesign
I'm designing The Hot Tub Handbook (a physical full-color paperback book) in March 2025. This is my process.