Sequence Over Strategy cover image

Sequence Over Strategy

Latest episodes

undefined
May 22, 2025 • 23min

Stop, Drop, and Thank You

When was the last time a thank you message actually made someone remember you? In this episode, Michelle dives into the underestimated art of saying thank you — not out of obligation, but as a strategic way to build, strengthen, and maintain real relationships. She breaks down how a thoughtful, specific thank you can cut through the noise, reconnect with old contacts, and avoid the trap of small talk. Whether you’re trying to stand out or simply stay connected, “stop, drop, and thank you” might just become your new favourite mantra.ResourcesCheck out the full episode at TheMichelleWarner.comMichelle Warner on Web | Networking That Pays | Free WorkshopSequence Over Startegy Curated Playlists
undefined
6 snips
May 8, 2025 • 24min

Connection Is Your Currency

Discover how your relationships can be a powerful asset in today's unpredictable economy. Uncover the idea that a single strategic conversation can outweigh an entire marketing plan. Learn why focusing on genuine connections strengthens your business resilience and amplifies effectiveness. Michelle shares practical tips to nurture and reconnect with your network, ensuring that your relationships fortify your success, even in challenging times.
undefined
Apr 24, 2025 • 23min

Clarity Through Brand Voice

Unlocking the secret to a compelling brand voice can revolutionize your business. A journey of self-discovery leads to the realization that clarity and confidence triumph over traditional strategies. By defining roles and setting boundaries, one finds the strength to communicate authentically. This exploration encourages entrepreneurs to delve into their unique voices, reshaping how they connect with their audience. It's a refreshing reminder that sometimes, understanding yourself is the most powerful strategy.
undefined
5 snips
Apr 10, 2025 • 21min

Fix the Right Problem

Entrepreneurs often rush to solutions without pinpointing the actual problem. Learn why quick fixes, like lowering prices, rarely work. Discover the Five Whys framework that helps uncover the root causes of business challenges. Delve into three types of problems: market shifts, internal model changes, and personal needs—each requiring tailored responses. Slowing down to ask better questions can lead to more effective solutions.
undefined
15 snips
Mar 27, 2025 • 22min

Make Smarter Decisions with One Habit

Discover how small patterns in your business can make a big difference. A unique journaling exercise helps identify daily wins and challenges. By tracking what's working and what's not, entrepreneurs can gain valuable insights for smarter decision-making. This simple habit not only highlights trends but also keeps strategies aligned with real progress, preventing reactive choices. Join the journey toward effective growth by embracing daily reflections.
undefined
12 snips
Mar 13, 2025 • 29min

Smart Moves in Tough Times

Surviving economic uncertainty isn't just about big strategy shifts; it's about sequencing your actions wisely. Explore how consumers react during tough times, from cautious optimism to impulsive spending. Learn how products are categorized into essentials and treats, influencing purchasing priorities. The key takeaway? Instead of panicking, businesses should tailor their offers to meet customer needs, positioning them as essential or wise investments.
undefined
27 snips
Feb 27, 2025 • 28min

Get Noticed, Not Ignored: Outreach That Works

Are you frustrated by getting ghosted after outreach? Discover how to craft non-cringeworthy, effective messages that actually get responses. Learn tips for leveraging mutual connections and creating value-driven projects. Master the art of thoughtful thank-you notes and purposeful cold outreach. It’s all about building genuine relationships in a noisy world, avoiding the generic messages, and standing out to make lasting connections.
undefined
20 snips
Feb 13, 2025 • 23min

The Power of Because

Discover how the power of a simple 'because' can dramatically increase your chances of getting a yes. A fascinating study from 1978 reveals that even the most trivial reasons make requests more compelling. Learn how to apply these insights to improve your networking and sales techniques. By incorporating 'because statements' into your communication, you can significantly elevate your engagement and conversion rates. Tune in for practical tips to make your offers irresistible!
undefined
Jan 30, 2025 • 23min

The Three Growth Dials

Feeling overwhelmed in your business growth journey? Discover the three essential dials: customer niche, product mix, and marketing mix. These elements help streamline your focus and align your strategy with long-term goals. Dive into common mistakes entrepreneurs make when chasing shiny new opportunities. Learn how to adjust your approach to avoid unnecessary complexity and foster sustainable growth. Stay attentive to what truly moves the needle for your success!
undefined
4 snips
Jan 16, 2025 • 26min

Market Smarter: You Are Not Your Client

Are you marketing your business the wrong way? Discover why relationship marketing beats traffic-based tactics, especially for high-end service providers. Prioritizing meaningful connections can lead to greater success. Learn practical strategies to align your marketing approach with the way you serve clients. Dive into this insightful discussion on bridging the gap between your marketing and services, and gain the confidence to navigate these challenges!

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app