Sequence Over Strategy cover image

Sequence Over Strategy

Get Noticed, Not Ignored: Outreach That Works

Feb 27, 2025
Are you frustrated by getting ghosted after outreach? Discover how to craft non-cringeworthy, effective messages that actually get responses. Learn tips for leveraging mutual connections and creating value-driven projects. Master the art of thoughtful thank-you notes and purposeful cold outreach. It’s all about building genuine relationships in a noisy world, avoiding the generic messages, and standing out to make lasting connections.
27:58

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Quick takeaways

  • Building relationships that resonate requires identifying ideal connection avatars to foster targeted outreach and collaboration opportunities.
  • Utilizing mutual introductions and personalized communication strategies significantly increases engagement and responsiveness in networking efforts.

Deep dives

The Importance of Sequence Over Strategy

Focusing on the sequence of actions taken in business can lead to better outcomes than solely relying on different strategies. Many entrepreneurs tend to jump into cold outreach without first considering who they should connect with or the best methods for doing so. Identifying the right individuals to engage with can transform networking from a daunting task into a more seamless process. By changing perspectives from simply implementing strategies to understanding the order of operations, one can create more effective connections.

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