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Marketing Against The Grain

Latest episodes

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Oct 17, 2024 • 26min

OpenAI Canvas Is AMAZING! The AI Tool EVERY Marketer Has Been Waiting For

Discover the transformative capabilities of OpenAI's Canvas feature, revolutionizing content creation for marketers. The hosts discuss how AI can enhance team collaboration, streamline document editing, and serve as a thought partner in crafting marketing strategies. They explore innovative applications like crisis communication and the rise of virtual influencers, emphasizing the ethical implications of AI in marketing. Tune in to learn how to leverage these powerful tools for greater efficiency and creativity in a disrupted digital landscape.
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Oct 15, 2024 • 10min

I Used AI To Create Viral Short Form Videos In 6 Minutes

Can AI really create viral videos in under 6 minutes? Discover how to leverage AI to craft engaging short-form content by selecting the best talking points from lengthy videos. Learn the importance of creating effective video templates that captivate viewers. The discussion also highlights the necessity of personalizing AI-generated content to match your unique style, ensuring authenticity while maximizing marketing impact. Tune in for insider tips and resources to enhance your video production skills!
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Oct 10, 2024 • 18min

NotebookLM is INSANE! How to Use Google’s AI Tool for Marketing In 2024

Discover the game-changing capabilities of Google’s NotebookLM and its potential to reshape storytelling and marketing strategies in 2024. The discussion reveals how generative AI streamlines content creation, enabling creators to focus on impactful narratives. Learn about the importance of personal podcasts for boosting creativity and productivity, as well as how NotebookLM outperforms other AI models in processing unstructured data. Get insights on innovative podcasting methods and the evolving role of engineers in marketing.
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Oct 8, 2024 • 31min

From Beginner to AI Expert in 30 Minutes: The 5-Step Framework You Need

Discover how to transition from a novice to an AI expert in just 30 minutes! Learn the secrets of effective prompting and context setting. Explore the revolutionary impact of AI tools on marketing and app development. Uncover strategies for maximizing LinkedIn engagement with content and virtual agents. Plus, get insights on building solid inbound marketing strategies that leverage AI collaboration. This practical guide aims to empower you with achievable goals and streamline your workflow!
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Oct 3, 2024 • 43min

$500M Founder Shares Unorthodox Growth Tactics (That Worked!)

Varun Anand, co-founder and COO of a $500M business, shares transformative insights on user engagement and marketing strategies. He reveals the secret to solving customer problems swiftly and discusses how community-centric approaches drive growth. Anand also emphasizes the value of an engineering mindset in marketing and the importance of flexible growth strategies. Additionally, he highlights innovative techniques for effective onboarding and the critical need for aligning marketing with founders' expectations to enhance brand experiences.
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Oct 1, 2024 • 35min

We Put ChatGPT’s Advanced Voice Mode To The Test - Live Sales Call

Discover the fascinating impact of AI voice technology on sales calls. The hosts conduct a live demonstration, revealing both the perks and pitfalls of using AI in customer interactions. Explore how platforms like HubSpot optimize business operations and the art of blending human touch with AI efficiency. They discuss ethical considerations, future potentials, and the fine balance between automation and personal connection in sales. Join in on the debate about AI's role in transforming business development and customer support!
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Sep 26, 2024 • 26min

How I Use Loom + Ai To Automate Everything I Do - Steph Smith

Steph Smith, a host for the a16z podcast, delves deep into AI's transformative power in daily work. She discusses using Loom to automate Standard Operating Procedures and enhance team efficiency. The conversation also highlights how AI tools can support creative processes, optimizing productivity while fostering innovative outputs. Additionally, Steph emphasizes the importance of asynchronous learning in adapting to fast-paced tech changes, urging listeners to leverage AI for smarter workflows.
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Sep 24, 2024 • 30min

5 Ways To Use Ai Video In Your Business TODAY (More $$ With Ai)

Joshua Xu, co-founder and CEO of HeyGen, shares insights on harnessing AI video technology for businesses. He discusses how AI can revolutionize video production, making it more accessible and cost-effective. The conversation dives into multilingual marketing, showcasing AI's role in efficient video dubbing and localization. Joshua also highlights the transformative impact of personalized AI videos on customer engagement and support, adapting content to user preferences, and ultimately enhancing communication strategies in the B2B space.
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Sep 19, 2024 • 31min

We Built An App In 33 Minutes With No Code + AI (LIVE)

Kyle Shannon, an expert in AI tools and app development, joins the conversation to explore the possibility of building a functional app in just 33 minutes. They delve into the innovative Replit AI that streamlines app creation, showcasing its potential for personalizing workout experiences based on user inputs. The discussion highlights the rise of no-code platforms, making app development accessible to everyone, and even humorously touches on the evolution of robotic delivery services. Tune in for insights on modern coding and rapid product launches!
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Sep 17, 2024 • 23min

Chat GPT-o1 is Mindblowing!! Everything You Need To Know

The podcast delves into the revolutionary impact of OpenAI's latest model on coding and marketing strategies. Kipp and Kieran discuss the exciting advancements of AI coding, emphasizing its potential to transform productivity. Learn about disposable code and its implications for the software industry. They also explore how AI can tackle complex scientific challenges, and the delicate balance between job disruption and new opportunities in various sectors. This conversation is a blend of tech insights and practical advice for adapting to an AI-driven landscape.

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