The hosts discuss their research process, AI use, and the possibility of writing a book. They explore NLP for customer research, mention updates to their course, and discuss strange songs and drum riffs at conferences. They also talk about writing a workbook and the complexity of event tracking and assigning meaning to events.

Go to TeamSimmer and use the coupon code "DEVIATE" for 10% off on individual course purchases.>> Articles and content mentioned in the episode <<Team Simmer's latest article: How Do I Hide The User’s IP Address In SGTM But Still Get Geo Data In GA4?NEW Server Side Course by TeamSimmerGA4 BigQuery Course by TeamSimmerJuliana's latest article: Introduction to Natural Language Processing and its business applicationsLearning resources for Google Cloud (with LABS)GA4 BigQuery ResourcesMode Analytics SQL courseConnect with Khrystyna GrynkoKhrystyna's Grynko's Medium This podcast is brought to you by Juliana Jackson and Simo Ahava.  Intro jingle by Jason Packer and Josh Silverbauer.

The podcast hosts discuss their summer vacation, upcoming travel plans, and the possibility of moving to a Nordic country. They also talk about the positive impact of a recent switch in analytics and the need for conversations about consent and privacy. The hosts mention the upcoming guest appearances for the season and discuss various updates and projects, including a new heavy metal festival and a technical marketing guide.

- Go to TeamSimmer.com and use the coupon code "DEVIATE" for 10% off individual course purchases.Articles mentioned:Transformations in GTMDear Google Analytics 4Connect with Talia:LinkedInTwitter: @TaliaGwYouTube: @TaliaWolfCRO TrainingNewsletter This podcast is brought to you by Juliana Jackson and Simo Ahava.  Intro jingle by Jason Packer and Josh Silverbauer.

Use the coupon code "DEVIATE" for 10% off of individual course purchases on TeamSimmer.comDear Google Analytics 4 article by Simo AhavaServer-Side Articles from Simo AhavaGA4 Discord CommunityGrowth Savvy WebsiteJoin the waitlist for Magda's new AI tool OnTargetAI: Helping marketers generate high-converting copywriting in minutes by finding out how prospects describe their struggles, motivations, and needs and mirroring the language they naturally use.Connect with Magda on LinkedIn This podcast is brought to you by Juliana Jackson and Simo Ahava.  Intro jingle by Jason Packer and Josh Silverbauer.

In this podcast, the hosts talk about a random feature on LinkedIn and their experience working on a CSS selector course. They discuss the test and learn community, upcoming meetings, and offer discount codes for online courses. They reflect on the podcast's one-year milestone and plans for a future pronunciation segment. A guest shares his experience with marketing mix modeling and the challenges of data gaps, cross-site audiences, and manipulation. They discuss privacy regulations, attribution models, and the difference between attribution and incrementality in marketing. The Measure Up Podcast is introduced, along with future guests and social media channels. Casual conversation includes joining servers, AI mashups of popular songs, and the pleasure of having a guest on the podcast.

Go to TeamSimmer.com and use the coupon code "DEVIATE" for 10% off on individual course purchases. Check out the new CSS Selectors course by SimmerGtag Audit for GA4 Article by Juliana JacksonConnect with Karolina here This podcast is brought to you by Juliana Jackson and Simo Ahava.  Intro jingle by Jason Packer and Josh Silverbauer.

1. New CSS Selectors course is now available on TeamSimmer.com - use coupon code "DEVIATE" for 10% off on individual course purchases - https://www.teamsimmer.com/checkout/css-selectors/css-details/2. Sign-up for the Simmer newsletter to keep up to date with everything happening in technical marketing (more content coming soon) - https://www.teamsimmer.com/3. New gtag.js article on Juliana's Technical Marketing Blog - https://juliana-jackson.com/gtagjs-ga4-implementation-guide/4. Connect with Tina on LinkedIn - https://www.linkedin.com/in/tina-luedtke5. Templates for tech docs: https://gitlab.com/tgdp/templates -- Hands-on templates to support you with writing docs. Occasionally new templates get added after they have been through a peer-review process. 6. The Good Docs project: https://thegooddocsproject.dev/community/ -- The Good Docs Project community. They also welcome people who just gotten started in the documentation and want to embark on the journey to becoming a tech writer. There's a good mix of novices and experienced writers, so you usually find good mentors. 7. Technical writing courses from Google: https://developers.google.com/tech-writing/overview -- These are great for people who need to write docs but don't want to become fully-fledged tech writers. 8. Season of Docs: https://developers.google.com/season-of-docs9. Tina's blogpost for Season of docs: https://opensource.googleblog.com/2023/02/kickstarting-your-tech-writing-career-with-open-source.html -- This should also have some wisdom nuggets in it for people who usually don't write docs. This podcast is brought to you by Juliana Jackson and Simo Ahava.  Intro jingle by Jason Packer and Josh Silverbauer.

Visit teamsimmer.com and use the code "DEVIATE" for 10% off on any individual course purchases.Also, while you are on teamsimmer.com, sign up for their bi-monthly newsletter to keep up to date with the latest news in technology and data.Team Simmer YouTube ChannelSubscribe to Analytics Mania Youtube ChannelFollow Julius on TwitterConnect with Julius on LinkedinFollow the Analytics Mania blog  This podcast is brought to you by Juliana Jackson and Simo Ahava.  Intro jingle by Jason Packer and Josh Silverbauer.

Episode resources:Visit teamsimmer.com and use the code "DEVIATE" for 10% off on any individual course purchases.Also, while you are on teamsimmer.com, sign up for their bi-monthly newsletter to keep up to date with the latest news in technology and data.Team Simmer YouTube ChannelFollow our amazing guest, Jeff Sauer, on Twitter or connect with him on Linkedin.Check out Data Driven U and sign-up for their newsletter and community.Also, take a look at Data Driven U YouTube Channel for tons of resources on digital marketing. This podcast is brought to you by Juliana Jackson and Simo Ahava.  Intro jingle by Jason Packer and Josh Silverbauer.