We Have A Meeting

🔥 Cold calling isn’t dead. Boring openers are. 🔥In this episode, Jack Frimston breaks down the cold call openers that are ACTUALLY working in 2025 — backed by psychology, tested in the trenches, and guaranteed to stop the scroll (and the hang-up).If you’re looking for:✅ Cold calling tips that actually get replies✅ Cold call openers that don’t suck✅ Real-world cold call scripts (not theory)✅ How to start a cold call without sounding like a robot✅ B2B cold calling that books meetingsThen this is for you.👇 LINKS & RESOURCES: 📘 Get the book, Sales Is Therapy: https://shorturl.at/qZB70📺 Subscribe for real, psychology-backed sales strategies: / @wehaveameeting This book is for anyone who's ever said:“I’m not a natural at sales.”“I hate cold calling.”“I just want to sell like a human.”We got you.💡 Subscribe for weekly sales tips, cold call breakdowns & no-fluff tactics:📩 Want help scaling your outbound? Visit www.wehaveameeting.comChapters00:00:00 Introduction: The State of Cold Calling in 202400:00:48 Classic Cold Call Openers: Do They Still Work?00:01:37 Adapting Openers for Different Personality Types00:02:16 Vulnerability and Asking for Help as an Opener00:03:16 Direct Approaches and Handling Rejection00:04:01 Situational Openers: Customizing for Product and Context00:05:21 Creative & Left-Field Openers00:06:24 Recruitment and Saturated Market Openers00:07:12 What NOT to Do: Ineffective Openers00:08:45 Mastering the Tone: Delivery vs. Script00:09:47 Adapting to Prospect Situations and Personalities00:11:35 Weekly Challenge and Closing Remarks

In this episode of We Have a Meeting, hosts Jack Frimston & Zac Thompson sit down with Richard Harpin — founder of HomeServe, investor, and author of Secrets to Building a £Billion Business.He reveals the 9 principles that helped him go from early failure to building one of Britain’s biggest success stories. Whether you’re a founder, leader, or scaling operator — this is the episode you share, save, and watch twice.🧠 What You’ll Learn:How Richard nearly lost it all in Year One Why “copy and pivot” often beats innovating first How to choose the right investor (not just any money) The value of a CoachMent (yes — both a mentor and a coach) Why paper, post, and catalogues are still king in marketing When and how to replace yourself as CEO Going global without going bust Why evolution, not revolution, drives real growth The single most underrated leadership tool: a Not‑To‑Do list These are real, repeatable strategies from 45+ years of wins, losses, and lessons — now passed directly to you.🎙️ Listen to We Have a Meeting Anywhere:🎧 Apple Podcasts 🎧 Spotify 🌐 Acast 📺 Subscribe right here on YouTube for new episodes weekly 🔗 Follow Richard Harpin:Website: https://www.richardharpin.comGrowth Partner: https://www.growthpartner.co.ukX (Twitter): @richard_harpinBuy his book here: https://www.amazon.co.uk/How-Make-Billion-Nine-Steps/dp/0349445389📣 Share this with a founder or business builder — they’ll thank you. 💬 Drop a comment below: Which of Harpin’s 9 rules hit hardest with you?#RichardHarpin #StartupLessons #WeHaveAMeeting #HomeServe #Entrepreneurship #BusinessPodcast #ScaleUp #BillionaireAdvice #BusinessStrategyChapters00:00:00 Introduction & Reflections on Success00:01:18 Meet the Guest: Entrepreneurial Journey00:02:50 Key Traits of Successful Entrepreneurs00:06:40 The Nine Steps to Building a Billion-Pound Business00:06:46 Step 1: Copy and Pivot00:11:24 Step 2: The Power of Coaching and Mentorship00:14:53 Step 3: Finding the Right Investor00:17:02 Step 4: Bricks, Clicks, and Paper – The Omni-Channel Model00:23:32 Step 5: Hire Your Replacement00:26:59 Step 6: International Expansion00:33:31 Step 7: Evolution, Not Revolution00:37:36 Step 8: Focus and the 'Not To Do' List00:41:45 Step 9: Closing Advice & Next Steps

Most deals die in the fog of “maybe.” If you’ve ever walked away from a sales call wondering where the hell you stand, this episode is for you.In this episode of Sales Is Therapy, Jack and Zac reveal how top reps gain total clarity in sales conversations, using it to close faster, qualify better, and avoid ghosting.🧠 You’ll walk away knowing how to:✅ Spot real buying intent vs polite interest✅ Ask questions that reveal the full picture, fast✅ Read emotional buying cues most reps miss✅ Prevent stalls and indecision before they happen✅ Turn “I’ll think about it” into a confident yes or no📈 If you're trying to shorten your sales cycle, close high-ticket deals, or get brutal clarity on every call, this one’s unmissable.👇 LINKS & RESOURCES:📘 Get the book, Sales Is Therapy: https://shorturl.at/qZB70📺 Subscribe for real, psychology-backed sales strategies: https://www.youtube.com/@WeHaveAMeeting💬 What’s your go-to move for getting clarity on a call? Drop it in the comments.#SalesClarity #SalesTraining #B2BSales #SalesPsychology #DiscoveryCallChapters00:00:00 Introduction & Setting the Stage00:00:44 Clarity in Sales Conversations00:01:50 Real-World Examples of Clarifying00:03:19 Techniques for Effective Clarification00:05:33 Building Habits of Curiosity and Clarity00:06:36 Challenging Assumptions and Experimentation00:07:50 Managing Expectations in Sales00:09:23 Takeaways & Weekly Challenge00:10:53 Closing Remarks & Prize Announcement

💬 Learn more about Sales Is Therapy: https://shorturl.at/qZB70The Psychology of Persuasion with Dr Chris Phelps — Cialdini Institute Faculty, Speaker, Influence ExpertWhat if the difference between a “maybe” and a “yes” had nothing to do with your pitch — and everything to do with science?This week on We Have A Meeting, we sit down with Dr Chris Phelps, one of the leading global experts on the psychology of persuasion and faculty member of the Cialdini Institute — to decode the real science behind why people say yes, and how to ethically influence with integrity.Chris doesn’t just talk about Influence — he’s worked alongside Dr. Robert Cialdini himself. If you've ever read Influence: The Psychology of Persuasion, this is your chance to go one level deeper.We explore:🧠 The 7 Principles of Influence — and why they work on the brain, not just in the boardroom🎯 Why salespeople misuse reciprocity, and how to apply it without sounding transactional🛑 How scarcity, social proof, and authority really affect buyer decisions in 2025🗣️ Practical ways to build trust, reduce resistance, and create genuine persuasion📚 What most people misunderstand about Cialdini’s work — and how to fix itThis episode is essential listening for founders, sales leaders, marketers, and anyone trying to persuade without pressure.🎧 If you’ve ever Googled “how to be more persuasive,” “what are Cialdini’s 7 principles,” or “how to sell without being pushy” — this one’s for you.🔗 Follow Dr Chris Phelps: https://www.linkedin.com/in/drchrisphelps📘 Learn more about Cialdini’s Influence Principles: https://www.influenceatwork.com/🎥 Watch the full episode now: [Insert YouTube Link]📖 Read Influence: The Psychology of Persuasion (a must for every salesperson): https://amzn.to/3RNTrBU💬 Learn more about Sales Is Therapy: https://shorturl.at/qZB70#Cialdini #InfluencePsychology #DrChrisPhelps #SalesIsTherapy #WeHaveAMeeting #RobertCialdini #PersuasionScience #InfluencePrinciples #B2BSales #SalesEthics #FounderTips #PsychologyOfSelling #Reciprocity #SocialProof #EthicalInfluence #SalesTraining #SalesPodcastChapters00:00:00 Introduction & Setting the Stage00:01:06 Meet Dr. Chris Phelps & The Cialdini Institute00:02:46 Influence vs. Manipulation: Key Differences00:05:19 Principle 1: Reciprocity00:10:49 Principle 2: Commitment & Consistency00:15:35 Principle 3: Social Proof00:20:58 Principle 4: Authority & Building Trust00:26:49 Principle 5: Liking00:32:00 Principle 6: Scarcity00:39:10 Principle 7: Unity00:41:49 Universal Application & Cultural Nuance00:42:52 Practical Takeaways & How to Apply These Principles00:44:53 Closing & Where to Find Dr. Chris Phelps

📘 Grab Sales Is Therapy, your guide to human-first selling: https://shorturl.at/qZB70📺 Subscribe for more no-fluff sales strategies: https://www.youtube.com/@WeHaveAMeeting🎧 Flashback: How To Close A Sale – Increase Your Closing RateMost sales fall apart in the final 10 minutes — not because you messed up, but because you didn’t close like a human.In this episode, Jack and Zac break down what it really takes to close a sale. No manipulative tactics. No pushy closing lines. Just practical, psychology-backed methods that help buyers say yes — for the right reasons.You’ll learn:✅ Why closing starts at the start of the call — not the end✅ How to read emotional cues and buying signals like a pro✅ The 3 most common reasons deals stall (and how to unblock them)✅ How to make “the close” feel like a mutual decision — not a pitch✅ What the best closers do differently (that no one talks about)Whether you’re chasing enterprise contracts, booking high-ticket deals, or just want to stop hearing “Let me think about it,” this episode will sharpen your sword.🎯 Close with clarity. Close with confidence.💬 More from Sales Is Therapy: https://shorturl.at/qZB70Chapters00:00:00 Welcome & Introductions00:00:41 Early Sales Experiences & Misconceptions About Closing00:01:10 The Emotional Side of Closing00:03:33 Framework for an Effective Close00:04:23 Handling Objections & Direct Questions00:06:35 When Prospects Start to Close Themselves00:07:46 Practical Closing Techniques & Language00:08:42 Common Closing Mistakes to Avoid00:11:12 Honorable Mentions & Final Tips

💬 Learn more about Sales Is Therapy: https://shorturl.at/qZB70The Art of Listening in a Noisy World with Julian Treasure — Author, TED Speaker, Sound Communication ExpertWhat if the secret to better sales, stronger leadership, and deeper relationships wasn’t in what you say — but how well you listen?This week on We Have A Meeting, we sit down with Julian Treasure — five-time TED speaker and the global authority on communication and sound — to uncover why listening is a superpower in business, and how to actually master it.This isn’t about gimmicks or fake nodding on Zoom calls. This is about tuning your attention, refining your voice, and changing how people respond to you forever.We dive into:👂 The 5 levels of listening — and how most people never go past level 2🧠 Why true communication starts in silence, not speech💬 How to use your voice so people want to listen🎯 The cost of bad listening in sales, leadership, and life🛠 Practical ways to train your ears, your voice, and your messageWhether you're a founder, SDR, sales leader or speaker — this episode will help you communicate with impact, cut through the noise, and finally be heard.🔗 Follow Julian: https://www.linkedin.com/in/juliantreasure🌐 Learn more: https://www.juliantreasure.com🎤 Watch his TED Talks (100M+ views): https://www.ted.com/speakers/julian_treasure📘 Check out How to be Heard: https://amzn.to/3RNTrBU💬 Learn more about Sales Is Therapy: https://shorturl.at/qZB70#JulianTreasure #WeHaveAMeeting #CommunicationSkills #SalesListening #Leadership #VoiceMatters #TEDTalks #B2BSales #FounderTips #EmotionalIntelligence #SalesIsTherapy #ListeningIsPower #SalesPsychologyChapters00:00:00 Opening Thoughts: Being Right vs. Relationship00:00:56 Meet Julian Treasure: Journey into Sound and Listening00:04:31 The Nature of Listening: Skills, Layers, and Positions00:16:34 Biases, Filters, and Communication Challenges00:18:53 Listening in Sales: RASA, Active Listening, and Silence00:26:59 Sound’s Impact on Emotion, Cognition, and Behavior00:32:44 The Consequences of Not Listening: Society and Environment00:41:36 Practical Sound Exercises and Healthy Environments00:45:11 Compassion, Differences, and Raising Good Listeners00:48:44 Julian’s Book and The Listening Community

📘 Grab Sales Is Therapy, your guide to human-first selling: https://shorturl.at/qZB70📺 Subscribe for more practical sales strategies: https://www.youtube.com/@WeHaveAMeeting🎧 Trench Tips: Master Objection Handling with the ACES FrameworkStruggling with sales objections? Whether you are facing cold call rejection or tough customer conversations, it is rarely just your script holding you back. It is how you think.In this episode, Jack and Zac break down the ACERS framework for handling objections (Accept, Clarify, Explore, Redirection, Summarise) and show you how to strengthen your sales techniques using clear communication skills, effective listening and practical problem-solving.You will learn:✅ How to accept objections without resistance and reduce tension in the conversation✅ Why clarifying objections helps uncover the true reasons behind a ‘no’✅ How exploration reveals deeper customer needs and hidden opportunities✅ The importance of summarising to confirm understanding and move towards agreement✅ How real-world examples and analogies can make objection handling easier to applyThis is ideal for anyone in B2B sales, cold calling or customer relationship management who is ready to stop guessing and start using proven strategies.👂 Listen like your future targets depend on it.💬 Find out more about Sales Is Therapy: https://shorturl.at/qZB70Chapters00:00:00 Introduction and Book Shoutout00:00:41 Explaining the ACERS Framework00:01:44 The Lake Analogy: Understanding Objections00:02:26 Deep Dive: Applying Each Step of ACES00:04:18 Real World Objection Handling Demo00:07:03 Debrief and Key Takeaways

Join Donald Robertson, an author and Stoicism expert, as he reveals how ancient wisdom can revolutionize modern business. He dives into how Stoic principles enhance emotional resilience, the ultimate superpower for navigating objections and rejection. Robertson illustrates leadership lessons from Marcus Aurelius and shares real-life Stoic techniques for thriving in 2025. This engaging conversation encourages listeners to embrace self-reflection, prioritize character over materialism, and cultivate a mindset adaptable to any challenge.

📘 Grab Sales Is Therapy: https://shorturl.at/qZB70 📺 Subscribe for more sales sanity: https://www.youtube.com/@WeHaveAMeeting🎧 Trench Tips: 5 Mindset Shifts to Help You Reach Your Full PotentialWhat’s holding you back in sales — skill... or mindset?In this episode, Jack & Zac explore the 5 mindset shifts that separate struggling reps from high performers. These aren’t fluffy affirmations. These are the internal rewires that help you stay consistent, bounce back from rejection, and stop riding the emotional rollercoaster of sales.If you’re tired of surface-level sales hacks and ready to transform how you think (and win), this is your wake-up call.👂 Listen like your future self is depending on it — because they are.💬 Learn more about Sales Is Therapy: https://shorturl.at/qZB70#SalesMindset #SalesTraining #PersonalGrowth #Resilience #SalesPsychology #B2BSales#SalesIsTherapy #WeHaveAMeetingChapters00:00:00 Welcome & Introduction00:00:32 Theme Guessing Game00:01:09 Introducing Reframing: Techniques Overview00:01:40 Reframing Technique 1: Bird's Eye View (Cognitive Distancing)00:03:36 Reframing Technique 2: Deathbed Perspective & Stoicism00:05:25 (Loop/Glitch Segment) – Repetitive Statement00:12:29 Closing/Outro (Repetitive Statement Fades)

📘 Grab the book Sales Is Therapy: https://shorturl.at/qZB70 📺 Hit Subscribe for more world-class conversations: https://www.youtube.com/@WeHaveAMeeting🎤 How to Make Money on LinkedIn with Lara Acosta — Founder, Creator, LinkedIn Growth ExpertWhat if everything you’ve been told about LinkedIn… is holding you back?In this episode, we sit down with Lara Acosta — the mastermind behind some of LinkedIn’s fastest-growing personal brands — to uncover how she turned content into cash, built a thriving business, and created a movement.This isn’t another “post daily and hope” strategy. This is how to own LinkedIn and turn attention into income.We dive into:💸 The exact playbook Lara used to go from zero to LinkedIn influencer👀 How to build a personal brand that attracts leads without feeling salesy📈 The LinkedIn growth hacks that actually work in 2025🔥 How to create content that drives business — not just likes🚀 What founders, creators, and consultants get wrong about LinkedIn monetizationWhether you’re looking to drive inbound leads, build your brand, or run a business from your laptop — this episode will change how you show up online.🔗 Follow Lara: https://www.linkedin.com/in/laraacosta 💬 Learn more about Sales Is Therapy: https://shorturl.at/qZB70#LinkedInGrowth #PersonalBranding #LaraAcosta #MakeMoneyOnline #SalesIsTherapy #WeHaveAMeeting #InboundLeads #ContentStrategy #FounderLife #MarketingTips #BusinessGrowth #LinkedInInfluencer